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Lawrence
March 1, 2007, 01:32 PM
Hi Jason,

You have an interesting product that will do well.

If it were my product, I would want to tell the entire story in the first 5 seconds - which you can do with your product..

Your flyer has all the right components that just need to be switched a little.

I would change the headline to:

"Watch scratches vanish is seconds!

Then, have your before and after photos immediately under that one headline.

Remove the words "before" and "after" and replace with:

(photo on left) "Wipe it on" - in white text
(photo on right) "10 seconds later" - also in white text

Then the rest of the top text and balance of flyer copy under those photos.

Otherwise, it's a good flyer - in my opinion.

Lawrence


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