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-   -   Hotsheets and Press Releases (http://www.sowpub.com/forum/showthread.php?t=3724)

Goldblogger February 15, 2007 02:46 PM

Re: Hotsheets and Press Releases
 
Quote:

Originally Posted by MMacGillivray (Post 14002)
.. er. in your shoes I would have registered the mis-spelled domain and pointed it back to your site.


Aloha Margaret,

Nice to meet you. :)

I had actually considered that, but just decided to shrug my shoulders. The other links were done correctly -- and a second release is due out on Friday.

Aloha,

Jason

bobmcalister February 15, 2007 05:11 PM

Re: Hotsheets and Press Releases
 
http://www.thenewpr.com/wiki/pmwiki....s.CEOBlogsList

and seems to be a good pr site

Don Alm February 15, 2007 06:35 PM

What works for me is....
 
I've found it very easy to get "Free Write Ups" in "Small Town Newspapers".

Doesn't make any difference whether you're starting a Retail Store, a Home-Based Service business....or....a Website....or...an "EBook"....smal town papers are HUNGRY for "articles about LOCAL people doing things"!

And...when you send your News Release to other editors...with a copy of the Article that ran in your local paper....chances are VERY GOOD, you will get a Write-Up!

WHY?

Because the editor of another publication has decided that..."Yes! YOU have something of interest!"

YOU have been "checked out" by another publication....so you are "OK".

Great psychology here. In fact, many of the Free Write-Ups I've gotten were exact copies of my News Release....they didn't Re-Write in their own words. Probably because, "Hey! If this other editor ran this, it should be OK for me to run the same words to MY audience!"

Anyway...that's the way it seems.

So...give a thought to sending a News Release to your local papers...and using any write-ups to "impress" other editors.

Works for me,

Don Alm


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