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Re: OK. Full disclosure

Quote:

Originally Posted by GordonJ (Post 37411)

OK, this helps. How do they see it on their timeline? Maybe use the Free resume to get them to come. Then, make it easy as Dien pointed out to get them to click through to Align Academy, and

What the heck is it?

I think a strong WHAT Align Academy is about, what is it, right now it is a very amateurish site selling stuff, and not very well. All we see are products with very generic covers that look all the same, there is no qualifying or seperating process.

So, even if they do click through, I strongly doubt you'll see any action.

You can try to put the free offer first thing in the sticky post with the link, and then they should go to a sign up page and know what Align Academy is about. Right now, I have no clue and that is after spending time there scratching my head.
You already have something free to offer, the how to raise capital report.

I think you have a lot of work to do to make this a really profitable site, but I could be wrong.

GordonJ

Why are they seeing this in their feeds?
Why are coming to the Facebook page?
Why are they NOT clicking link (hard to see, you make it hard, no incentive to do so).

What do you want them to do, and by that I mean, what is the final result of this "funnel", who is buying what?

Thank you very much.

Yes, there is a LOT of work to be done!

Amidst the gloom, here's a fun fact...

Quote:

Originally Posted by unpinkpanther (Post 37413)

Thank you very much.

Yes, there is a LOT of work to be done!

As you may have noticed, I actually did TWO
posts on the same day.

And my main focus was actually on the first
one, which was to promote a FREE report on
raising capital. The picture I used there had
a much prettier face (to me) so I hoped more
people would respond.

You can imagine my shock when the "career"
post started getting MUCH more attention,
which just proves what GordonJ said somewhere
about the jobseeker market never going out of
style.

I'm going to tweak both posts and even a few
things on the site and update the house.

Thank you for the wise counsel!

Re: OK. Full disclosure

Quote:

Originally Posted by unpinkpanther (Post 37412)

Thank you; I find that helpful!

Hi,

Another thing I would do is to test putting some text in the photo image itself...

"Get your free report..." etc.

That way, even if people don't see your offer in your text above, they'll read it in the text in the photo... :)

Best wishes,

Dien

It is not all gloom.

Quote:

Originally Posted by unpinkpanther (Post 37414)

You have products to sell (they need some sizzle)...

You have a big market, maybe too big, maybe separate men from women, younger from older. Narrow the targets. The hottest jobs in Lagos for young women. Best opportunities for men over 50, that sort of thing.

A little spit and shine on the products, a little copy about each product and how the academy will help them.

Say you get a 25 year old guy looking for a career in IT, you have to be able to get him to tell you that in some way, as fast as you can.

So, not all doom you have a basic framework to build on, now get your goal of what you want your people to do clearly in mind, and you have several niches within the market, address them differently. But congrats for having done this much, just keep working on it and keep adjusting for RESULTS and have a way to measure those and give yourself the time to build it.

GordonJ

"A LEAD! A LEAD!!"...

Quote:

Originally Posted by GordonJ (Post 37416)

But congrats for having done this much, just keep working on it and keep adjusting for RESULTS and have a way to measure those and give yourself the time to build it.
GordonJ

...He said in his best "Tattoo" voice (anyone remember Fantasy Island?)

Thank you Sir GordonJ for the commendation.

I was excited to actually see a lead! I had connected with someone!

Now, like you said, I'll give myself some time to grow.. or I could be seduced into that other forum's "hack" mentality:

"I used this top secret "hack" and in 2 hours I netted $56,382.79 in pure profit"

That sort of B.S.

The key thing I want to share at this stage is that applying a few of the tips I received here helped me target my audience better and I got a RESULT; a precious lead.

Thank you

unpinkpanther