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-   -   How to Write & Sell A Book In 24 Hours (http://www.sowpub.com/forum/showthread.php?t=8222)

Glenn July 15, 2012 05:44 PM

How to Write & Sell A Book In 24 Hours
 
Thanks to a Post By Ankesh
On the TOPIC of
"Who You Know is Important"
I Was Inspired to Share How I
Write and Sell Books in 24 Hours For Clients and for myself.

WHO YOU KNOW - Three Men Taught me How to do this.

The Actual time it takes is often 2 or 3 hours. But the 24 Hours Limit is more
Believable.

In 1989 I met and spent time with Bob Morrison. I ate lunch and dinner at his table and peppered him with questions.

Bob had authored 31 books and sold millions of copies. "Why SOB's Succeed & Niche Guys Fail in Business" - you may know about.

Then Gary Halbert and Bill Myers taught me how to SIMULTANEOUSLY Test,
Sell and Then Write a book or Create an Audio or VideoBook.

I'm
in
The
Middle
of
Delivering
a book
to a Client.

Right now. Start to finish - I figure 7 hours for the audiobook. Another
24 to 48 hrs for a Transcription at Fiverr.

My Actual time to Record the AudioBook - 1 hr - My time to Edit the
Transcription 1 hr - so Since I get 500.00 an hr - Clients Pay me 1000.00 to Create MUNNY Making Leverage Systems for them.

IF I can get a Few of You To Vote on headlines for the book - Here on the Forum.

SHARE Your Opinion of Which HEadline You Like Best.

Your BONUS.

Or BRIBE.

Is I'll continue explaining the Process Right Here in this Thread.

Win - Win - Win

THUMBNAIL-The Book I'm in the Middle of Now - I got referred to a guy with
a distributorship. He sells couples a 39.00 Restaurant/Pub Food & Drink
Walk or Pub Crawl. (For 39.00 you get to sample the best entrees and most
popular drinks at 5 Restaurants.)

I Figure This Book will 10 TIMES His Sales and Probably More. Instead of
selling diners ONE at a time. He's selling 100 Tickets at a time to Charity
Events. (The only limit is labor to lead the Walking Tours.)

This Book will Be a Gift to Restaurant Owners and Charity FundRaisers.

DIRECTIONS:

Please Choose Your #1 Favorite Headline And Cut and Paste it into this Thread.

___A - Why 5 Charities, A Title Co, Hotel-Apt-Condo Managers
Bought 50 to 100 Restaurant/Pub Crawl Tickets Each.

___B - Proof This Book Will Bring 100 Hungry Diners A Week
Into Your Restaurant or Pub.

___C - How to Bring 50 Dining Prospects a Day Into Your Restaurant

___D - How to Thank-Reward Your VIP Clients w/322.00 of food for 39.00

___E - Increase Your Charity Donations by 1000's & We Do The Work

___F - Where Will U Spend Ad Dollars When We Prove Your Results?

___G - Better Than Chocolate - 100's of Diners Darken Your Door

Thanks,
Glenn Osborn

P.S. - I Test Headlines regularly at my ezine. So I'll combine MY Readers
OPINIONS and yours to arrive at a Winning Book Title.

This might help those of you with a book Idea to put it up
on Amazon or Kindle - Very Quickly.

P.P.S. - Forgive me Up-Front - in Advance. I've been doing this SO LONG I skip steps. ASK if you have a question. I'll try and answer.

Glenn July 15, 2012 09:22 PM

Five Hours and Audio Book Part is Done
 
Thanks,

An Important Detail.

Extensive testing by Dan Kennedy, Ted Nicholas, Gary Halbert
have discovered that LEAVING IMPERFECTIONS in audio, video
and written Products

Increases Believability by 50% or more!

Unconsciously readers and listeners are
Uncomfortable with Perfection.

So.

A - Are we going to put Buy-Out Music at front and back? NO

B - Are we going to pay to Edit out the stutters and mistakes? NO

C - Am I going to employ a sound engineer to clean up background noise?
HECK NO.

Reality is Ugly and imperfect and Highly Profitable.

=====================
=====================
Just to Show You How Easy it is to create an audiobook Here is the one
we did tonight.

(We could have audiotaped 3 Hours. But we did 18 minutes. Much harder to do it short.)

I've Guaranteed The man on the Audio Book he will DOUBLE HIS INCOME
with this AudioBook. (I think it will do more than that.)

Because Any Affluent Listener will TRUST him now.

Anyway...

Some of you may Visit or Live in Fort Lauderdale
And SEEK out this gentlemen... or call or email him to join his tours.

Here are two Links to the 18 minute Book.

Mp3 is not good quality

wav. - is better VERY GOOD.

I tested the sow pub "preview" and both seem to play fine.

Thanks,
Glenn Osborn

P.S. - To create a transcript to edit - quite a few people on fiver - will
type it up for 5.00

http://download3.freeconferencepro.c...6001724-02.mp3

And

http://download3.freeconferencepro.c...6001724-02.wav

Dien Rice July 15, 2012 11:48 PM

Re: How to Write & Sell A Book In 24 Hours
 
Hi Glenn,

I find your tests fascinating! It's a very smart approach...

I think I like "B" best, personally.

- Dien

Richard Dennis July 16, 2012 01:48 AM

Re: How to Write & Sell A Book In 24 Hours
 
Glenn,

Nice offer. I'll go with:

___D - How to Thank-Reward Your VIP Clients w/322.00 of food for 39.00

Thanks,

Richard Dennis

MMacGillivray July 16, 2012 02:45 AM

Re: How to Write & Sell A Book In 24 Hours
 
Hi, Glenn - interesting offer!

Anyway, I'm going with headline

B

Good luck

Margaret

Ankesh July 16, 2012 02:57 AM

Re: How to Write & Sell A Book In 24 Hours
 
Thanks Glenn for deconstructing your project live so that others can learn from you! Thats awesome.

>Restaurant Owners and Charity FundRaisers.

Are you going to edit your book slightly for these 2 distinct audiences?

I liked your B headline the most too. However it won't work for Charity FundRaisers.

----

When you're done with this, would you be willing to write a post on how you built your services upto the point where folks pay you $500 per hour? How did you get started and what did you learn over the years? That would be awesome if you could do that!

Phil July 16, 2012 04:21 AM

Re: How to Write & Sell A Book In 24 Hours
 
Glenn,

Thanks for Sharing this Valuable info...

Always, Love you're Writings...

Even, Though as I'm sure you Know, some Have Difficulty understanding Things...

Atleast, Once in Awhile... :)

Quick question, Always mean to Ask...

Just Wondering...

Does [Glenn's] overall Business Model(s) Offer an Affiliate Program and/Or any Re-Seller (type) Opportunities regarding your COOL Writings & Publications? ...

My Quick pick...

D - How to Thank-Reward Your VIP Clients w/322.00 of food for 39.00

Another [Winner] I Believe...

For Another Time...

You Should Consider...

In A Few [other] particular Areas of Specialized Topics, Especially...

Misc. ''Gender'' related Subjects & Topics you Write on So WELL... ;)

Over THE YEARS! ...

After All! ... Who Doesn't LOVE CHOCOLATES just About Everywhere!

And Anywhere... These DAYS!

Perfect [Letter] {G} for The Project into The Future TOO...

___G - Better Than Chocolate - 100's of Diners Darken Your Door

Phil

febraj July 16, 2012 02:32 PM

Re: How to Write & Sell A Book In 24 Hours
 
away learning form you gleen,

---

"Unconsciously readers and listeners are
Uncomfortable with Perfection."

this give me hope as im not perfect


pick this
_B - Proof This Book Will Bring 100 Hungry Diners A Week
Into Your Restaurant or Pub.


thanks
dale

Glenn July 16, 2012 03:02 PM

Thanks - In This Example The Winning Headline IS...
 
Thanks for Voting,

Combining all the different people in different places who voted.

This is the winner - 2 to 1

B - Proof This Book Will Bring 100 Hungry Diners A Week
Into Your Restaurant or Pub.

So this is the Headline
We TEST the AudioBook on "Live":

I - Restaurant/Bar Managers & Owners

==============
For -

II -Charities

III - Up-Scale Apt Managers who need Incentives and Perks

We'll Use a DIFFERENT Title:

"WIN-WIN FundRaising for 6 Charities
& Hi-Rise/Hotel Managers"

Thanks for voting,
Glenn Osborn

Glenn July 16, 2012 11:20 PM

How to Write & Sell a Book in 24 Hours/FAILURE IS GOOD
 
FAILURE is GOOD.

Say What?

You Read it Right.

The More You FAIL - without Spending Munny - the More You Make.

19 out of 20 Tests Fail.

I asked a man worth 200 million. He's the guy who mails all those goofy
Contest offers. Not Publishers clearing house. But most of the others.

He said, "19 of 20 of my Test mailings Bomb. But #20 - that's what makes me rich!"

So.

I have a mentor who owns her own island. She hands out PIG Buttons at her speeches.

PERSISTENCE - You Quit too soon and You Don't find a winner.

INTEGRITY - You won't last long if you don't Practice the Golden Rule

GUTS - Getting thru those 19 FAILURES takes GUTS.

$$$$$$$$$$$$$$$$
POINT #1 - Why You NICHE Any Book If You Want it to Sell

One of the Niches I Create Products For is:

"Making Or Saving Munny From Home" - it's a Huge and Fast Growing
WORLD-WIDE Niche Market to sell into. Even folks You Might consider to be
WEALTHY have profitable Home Hobbies.

The SUPER RICH men and women I Interview often have 3 or more Hi-Profit
Hobbies. A billionaire Collects Old Ford Antiques. (They grow in value 10X
faster than stocks.)

JAY LENO has 100's of antique cars and trucks. His DUMMY Act is just that.
The guy is a FANTASTIC ACTOR. Does he have his munny in a bank? Heck
no. He's no dummy!

$$$$$$$$$$$$$$$$$
POINT #2 - WHY We Have 2 STRIKES AGAINST US In This Forum

Because You are not Average Joe or Josephine Six Pack.

a - You don't have hobbies. Your Hobby is Information and Technology

b - You Read a lot (Most Americans don't read much)

c - You Look at Munny-From-Home ideas Constantly. So you are a very Tough Critic. And smarter than the average Consumer.

$$$$$$$$$$$$$$$$$
POINT #3 - The ONLY TEST is Where You ASK for CASH, Moolah, Munny.

a - Opinions don't count

b - Surveys and Questionnaires don't matter. Except as Sign Posts You are
On the Right Track

c - Until People Send You their MUNNY You Don't Know Anything. WIN or FAIL it all starts with People Opening their Wallets.

WHICH IS WHY I'm Going to Show You THREE STEPS...

ONE - We'll ASK Your OPINION on Book Ideas

TWO - We'll TELL You The Winning Book idea & Do A Survey on Your FAVORITE Headline or book title.

THREE - We'll Write a Sales Letter and Send The LINK HERE and ask You
to VOTE with your WALLET.

LASTLY - You'll Find Out if The WINNING BOOK Idea Was a Winner or a FAILURE where it counts. In the Munny Category.

Thanks,
Glenn Osborn

P.S. - What's in this for me?

I've found a lady who will put up books I write onto Kindle for 50 bucks.

I Want to TEST the idea of using a book as a Way to REFER Amazon book
buyers back to my website.

So.

You Win - Because You get to see the process.

We Win - Because You've helped pick a book topic, title and an offer so I can
PRE-TEST The book Before I put it up on Amazon.

Millard Grubb July 17, 2012 12:54 PM

Re: How to Write & Sell A Book In 24 Hours
 
Thanks Glenn for letting me know about this thread.

One of my books that I quickly put together within the 24 hour time limit is Sell Anything Like Magic and is just now on Amazon.

I was able to get this published quickly because 1) part of the book was a transcription of a tele seminar I gave and 2) I knew the rest from experience over and over again in the trenches.

To me, it is just a matter of getting the words down in a way that sparks interest.

Cheers,

Millard

FirstBorn July 17, 2012 03:48 PM

___C - How to Bring 50 Dining Prospects a Day Into Your Restaurant
 
Thanks Glenn,

The Answer is:
___C - How to Bring 50 Dining Prospects a Day Into Your Restaurant

I like This one best because it is simple & to the Point...
It can be interchanged w/ ANY niche;
ex; How to bring 50 Annuity Prospects to Your Website, etc...

Thanks,
Christopher


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