A Client Is #2 In Car Sales Competing w/20 Men
 

Thanks Glenn,

I don't know if I'm doing anything spectacular. I was #2 out of 20 ____ car
salesman in March. #3 in April.

I am using the NLP questions you gave me when I'm talking with my
customers. I pretty much talk to anyone. I'm very conversational with
them. We have a meet and greet script that we use, but I usually mix in
conversational stuff in between the script.

So instead of asking them all the
questions in our meet and greet script line by line, I'll ask a couple of lines,
throw in some conversation, ask more lines from the script, throw in some
more conversation and so on. I think it also helps that I speak Spanish so I
can take Spanish speaking customers that some of my co-workers can't
take. The very first line in our script is "welcome. I'm Stacy and you are?"


As I'm conversing with them, I'll ask them about their work, family, where
they live, etc. However, when I'm asking them about their life, I'll ask
"What do you enjoy most about your job?" or "What do you like most about
____?" or "What do you enjoy most about living in _________?" That usually
helps to break the ice significantly.

I love these secret NLP questions. Also, I stay with each of my customers
through the whole buying process and talk with them about their lives.

Our dealership has a service department and a parts department. We have a
vehicle exchange program. We have a couple of guys stand outside the
service drive and when the customer drives up, they pitch the customers on
exchanging their old _____ for a new ______.

Sometimes, they won't pitch them as they get out of their car, but wait a
while until a large crowd is in the customer service lounge and then they
make a general announcement to everyone. Some people are interested,
but most people aren't.

I just need to get in front of more people. I'd like to prove to everyone that I
can have a Monday through Friday schedule in the car business and still
outsell everyone else.

That would be awesome! I don't know if your "Pay It Forward" product would
help me also. Anyway, I would love to hear what feedback you have for
me. I'm not sure if this is enough information for you. If not, let me know.

Thanks,
Stacy

Billionaire J.K. Rowling Helps Stacie Get to #1 in Sales
 

Thanks Stacie,

Congrats on using my "Enchanted NLP Sales Script" to get to #2 in
car sales.

The 20 men you are beating must be pulling out their hair! (I LUV
it when my clients trounce all other sales people where they work.)

Let's Talk about your Goal to be #1. To Get to #1 Requires More EMOTION and TRUST btwn you and Car shoppers.

Right now you are walking up to people "Cold Turkey"
on the car lot.

VERY Difficult to go from chatting about the weather and local events
to getting prospects to TRUST YOU enough to spend tens of thousands of
dollars.

J.K. Rowling uses a HIDDEN HYPNOSIS method over and over in her Harry
Potter books to get Rapport and Trust.

Such incredible Rapport it's like a drug.

CURIOUSLY - 1000's of her readers are exhibiting withdrawal symptoms
now that no more Harry Potter-Heroin-in-Print books are forthcoming. (Google it if you want proof.)

IF Ms Rowling can Hypnotize her readers with words... YOU can adapt
the same DEEP TRUST idea to become #1 in car sales.

----------------------------
HERE'S How J. K. Creates Rapport then Energizes Her Readers:

A - Harry Potter wakes up in bed.
(All of us wake up in bed.)

B - He is in his bedroom alone
(All Readers are alone very often)

C - Then Dudley - his fat brother-in-law - Jumps up and down on the stairs.
Showering Harry with dust.
(Many of us are bullied by relatives, in school, by the boss at work)

D - The reader realizes that Harry lives in a Locked closet under the stairs
(Already In Rapport with Harry - cuz of things in common,
This TWIST Creates ENERGIZED RAPPORT - We Want to Find Out More!)

----------------------------
HOW TO Create DEEPER RAPPORT
By Adapting Ideas from Harry Potter Books
onto Your Car Lot...

Paul Meyer told me he taught the salespeople at his 23 companies
to walk up to prospects and take their Instant Photo to go from Cold
to warm - rapport.

He got the idea from watching - Cassius Clay - at the Olympics.

YOU HAVE AN iPhone.

So let's Start There.

STEP I - You say, "Hi, I'm Stacy. Welcome. What's your name?

Step II - You hold up your iPhone. You say, "May I take your picture?
I'm testing a new iphone app that makes photos MOVE around."

Gif Boom - moving photo

IncrediBooth - 4 photo booth shots

Group Photo - Rub out and replace faces with your finger on the screen

STEP III - You Take photos of the husband, the wife, the kids, In front of
their old car.

Step IV - Interactively - You let your prospect choose which app to use
to take photos of the family in front of each NEW CAR they like.

ONE - Start Rapport with a photo of them or family

TWO - Interactive fun - Rapport - they play with their own Photos

THREE - You bring the #1 Choice of Car/Family photos with you back to the
office

FOUR - You ADD VALUE - Deepen Rapport by sending their Favorite photos
to Their phone or back to their home computer.

Thanks,
Glenn Osborn

P.S. - If You want to FIND OUT how to Imitate J. K. Rowling and
literally HYPNOTIZE People from home - via E-mail... IN PRINT...

Visit the sales letter for book #1 of my new "Dead Parrot NLP Copywriting" Manual.

http://archive.enchantednlp.com/products.php?id=101

Ben Feldman 5 Billion Insurance Sales Idea Applied to Car Sales
 

Howdy,

Stacy asked me which Guinness book of world records Ben Feldman
book she should buy.

And

I found this F-r-e-e Copy.

http://www.slideshare.net/ambition10...feldman-method

It Turns out Ben Got 100's of tough Business owners to CRY...
By
Asking
what
Ben Called, "Disturbing Questions."

Ben said, "Everyone has a Deep Elemental Emotional Instinct to Protect Their Family."

So he'd ask, "Can You Pay for your child's 1st year of college right now?"

"Which is cheaper - Pay it now over 4 years OR Pay over 18 years?"

Knowing the BIG EMOTIONAL Topic
to guide the conversation to on her car lot - will help
Stacy move up to #1 in sales.

Stacy just got a copy of my "Dead Parrot NLP Copywriting" book and
we're Shifting her "New Prospect Chatter" to focus on Emotional Family
questions.

And Family - Car Emotion questions.

If Ben got to 100,000,000.00 in sales per year - within driving distance
of his small Ohio town - by by packaging up solutions to help
small business owners Families...

Stacy can certainly get to #1 in car sales at one dealership.

Thanks,
Glenn Osborn

Women Are Not Men: Changing times and Many more ways to Profit, "Betcha … :)
 

Quick food for thought to Help keep things interesting…

Women’s happiness is in decline even as they are Earning more money and Gaining more Opportunities… ;)

And a few other Issues and Ideas to consider…
http://www.freakonomics.com/2013/02/...radio-podcast/

Gender and Competition - Stanford University
http://www.stanford.edu/~niederle/NV...view.Print.pdf

Women Vs. Men: Who's Better At Business?

A few years back...

But... Women Vs. Men: Who's Better At Business?
http://www.forbes.com/2008/05/28/gen...0528sexes.html

All the best,
Phil

2013 Survey of Japanese Women 59% Averse to S E X
 

Thanks Phil,

I've been following the robot aspect of the Weirdness that is happening
in Japan.

By 2060 Japan's population will drop by THIRTY PERCENT.

So they are creating Robots to do everything!
(Amazing what is going on.)

59% of Women btwn age 16 and 19 - dislike the idea of sex with Wimpy
Japanese men.

http://www.huffingtonpost.com/2012/0...n_1242014.html

Glenn Osborn

How a Client UNcanceled An Appointment w/a Google Millionaire
 

Hi,

I thought this showed quick thinking.

Most people QUIT after hearing the word "No" in any form.

This is a variation of the Golden Rule tactic used by
the lady Car Saleswoman.

An appointment is set to discuss a 7.5 million project.

The wife calls to cancel.

She claims she has to go to the hospital for minor surgery.

Roger runs out and gets a 299.00 iPad Mini.

Loads 30 minutes of video on it. FED-EX's it to the prospect.

I - Intro of himself

II - Client endorsement video

III - Short video analysis of local economy

========
========
RESULT?

The Husband called Roger back to RE-NEW the appointment.

YUP - he watched all 3 vids.

Roger is back on track to close the sale.

Thanks,
Glenn Osborn

Wonderful insights (and action to take)...
 

Thanks again Glenn for sharing these incredible insights!

Also, the book on the Feldman method looked great! I haven't read it all yet, but definitely plan to do so...

Definitely lots of things to absorb - and lots of action we should take - in these valuable posts...! :)

- Dien

Re: A Client Is #2 In Car Sales Competing w/20 Men
 

Thank You Glenn for all your posts. I do read every one of them.

I also went looking around for a F R E E copy of the book. Found it, downloaded it to my computer, scanned if for viruses and then uploaded it to my server.

So here is a pdf of The Feldman Method you can safely download to your computer.

Thanks Woody! Very helpful! :) (DNO)
 

...

Experience HIDDEN-HYPNOSIS-in Print at Amazon.com
 

Hi,

The #1 Book at Amazon Kindle in the first 3 months of 2013 is a Romance.

By a man.

That seems unusual to me.

But OVER 5000 FOLKS have written An OPINION!

And then waited for their OPINION to Get:

Ranked.
Evaluated.
Judged.
Voted on - by other readers.

No other book website does this.

And AMAZON is KILLING THE COMPETITION.

IF
You
Checkout
The
# of
Favorable STARS
on an Amazon
Book
before
You
START to Read More About the book.

CONGRATULATIONS.

You have been Invisibly Influenced!

Yeah - me too.

But if we Recognize what is being done to us.

A - We can Wake-Up and THINK for ourselves and not b uy - if we wish

B - Borrow and adapt the idea to s ell our own stuff

C - Better Understand the ME ME ME - Look-at-Me! Compulsion that drives Twitter, YouTube, FaceBook and Amazon kindle sales.

Thanks,
Glenn Osborn
Master of Ceremonies at the Big Red Nose New NLP Idea Testing Network

http://www.amazon.com/Safe-Haven-ebo...owViewpoints=1

The Best Book I've EVER Read On Hypnotizing Restaurant Patrons
 

Howdy,

"Setting The Table" by Danny Meyer is packed full of ideas that apply anywhere.

Location - His NYC Restaurants (Valued at a Bil lion!) are within walking distance of each other.

Niching - Each Restaurant focuses on a hi-spending niche of people.
IF close to a Hospital - that niche is doctors and nurses and the families
of their patients.

Danny tells the story of ONE restaurant which caters to TV NewsPeople.

One night - late - the chef had some time.

So he INVENTED a new dish - and named it after the members of a group
of TV broadcasters who came in frequently and dined late. And brought
famous friends.

THEY WERE FLABBERGASTED!

And started telling the story to all their friends. Sales mushroomed!

You can do this Kind of Golden Rule Gift Hypnosis in Emails to
friends and clients and prospects too.

Just Think sideways a bit.

Instead of physical food - which is tough to send in an email...

What I do is Create a Personal Poem.

Dien Rice,
Is very nice,
Quick to Slice,
And Dice,
A new idea in a Trice.

or

Thank You Paul,
For the Phone Call,
Things were Dull,
But U Are on The Ball.

You can compliment - Bribe and Hypnotize,
Anyone in Print.
Just turn their name into a Poetry Exercise.

Thanks,
Glenn Osborn
My English teachers Hated my poetry in school - that is How I Know My Poems Are Good!

Going Viral with "Social Currency"
 

Thanks Glenn,

Another amazing post - and insight.

And if I may say so myself, that "Dien Rice" poem has a beautiful sound to it (though I may be biased!). I hope someone like Katy Perry or Lady Gaga reads this post and turns it into a hit song...! ;)

By the way, I think what you say about the dishes and the poem relate to something I've been reading about recently...

I've been reading the book "Contagious: Why Things Catch On" by Jonah Berger...

It's about the latest research about why things go viral... and how to increase the chances of making something go viral...

(Jonah Berger is himself a Professor who is the forefront of research in this field...)

One of the things he talks about is what he calls "social currency."

That is, people like to talk about something which enhances their status in the eyes of their peers.

Having a dish at a restaurant named after you would certainly do that! And a poem could, too... So it will encourage people to talk about the dish or poem, and in turn, promote the business...

Same with knowing a "secret" cool spot, or being a member of an "exclusive" club...

I think the "Secret Menu" at "In N Out Burger" (a burger chain originating in California, but now in a few different states) probably is quite "viral" too - particularly when it was new... These are various items they'll make, which are not on the official menu. (Google it if you don't know about it.) If you know about it, and your friends don't, you can "spread the word" and seem "cool" and "knowledgeable" in their eyes... (And you'll be promoting "In N Out Burger" at the same time...)

Having helpful or interesting information to share could also help enhance one's status with friends... Berger gives the example of Snapple's "real facts" printed under their bottle caps. As well as being fun, people are likely to share them with others - which also happens to promote Snapple, too!

Great stuff, fascinating, and highly applicable, as usual, Glenn.

Thanks!

Best wishes,

Dien

A 7.5 Million Dollar *Social Currency* Example
 

Thanks Dien,

I saw that same book but didn't get around to reading it.

Any other specific FOR-PROFIT ideas you remember?

A construction company owner I'm coaching just had the wife
cancel an appointment with her husband to discuss a 7.5 million dollar project.

As you know...

When something like this happens the DEAL IS DEAD.

We turned it around
by sending a 300.00 GIFT of an iPad-mini.

I wrote a detailed Ezine about the marketing aspects.

The fact that both wife and husband were VERY WARM and open to setting
a 2nd appointment when Jerry called to "Double Check"

AFTER they got his FedEx...
was the result we wanted. YUP - Jerry has already gone to the reactivated appt.

But I had not considered the Bragging and story-tell "Social Currency" IMPACT.

The man RAVED for 3 hours about how amazing the marketing was
behind the ipad-mini gift.

BUT...

You are right Dien.

I don't think it will end there. This guy is a financial and social leader
in a very hi-end community.

RECEIVING An IpadMini instead of a sales letter makes a STATUS Boosting
S
t
o
r
y.

I'll bet the guy talks to everybody he meets about this for a few days - at
least.

Thanks for that.

GOOD CATCH!

I didn't realize our little Appointment saving Gambit had such "story-telling-
social-status-VALUE" to the affluent prospect.

Thanks,
Glenn Osborn

P.S. - I should Explain. THE REASON my clients allow me to SHARE details of what I do for them is...

(A) - I changed their names
(B) I change the state or country they live in
(C) I change the type of business in which they work. (THE NLP and Marketing and S ales Psychology is Deadly accurate however.)

I Thought I'd better EXPLAIN this because I mentioned this client before in this thread. Jerry and Roger - are the same man.

My FLYING COW Version of the iPad-Mini WAKE-UP Appt Maker
 

A Puzzle Wrapped in a Conundrum for You Dien,

When VIP's qualify by passing my Golden Rule Test
They get a bunch of bonuses and F-r-e-e Books.

Plus I Send them something WEIRD in the mail.

I've tested Bunny Wabbit Finger Puppets.

And all kinds of goofy stuff.

But the FLYING COW gets The Best Results.

"Results" meaning - when I email or call that person
they
are
hysterical
with
laughter.

And this is the WEIRD part...

They often BUY more stuff from me. Sometimes 1000's of dollars more.

Now.

I'm not complaining. Far from it.

Just puzzled.

And if I understood WHY this works so well I'd love to do it again and again
with other Surprise Rewards.

Here's a link to the FLYING COW:

http://www.amazon.com/gp/product/B00...seller=&sr=1-2


Thanks,
Glenn Osborn

P.S. - I grew up on a farm. None of the other animals have accurate
sounds. But the cow. They've nailed the MOO perfectly.

Triggers...
 

Hi Glenn,

Thanks once more for sharing some of your wisdom and experiences!

I'm still reading through "Contagious: Why Things Catch On" by Jonah Berger (it is probably a bad habit, but I tend to read multiple books simultaneously, and alternate between them)...

He also has interesting info on what he calls "triggers"...

The basic idea is it is good to link your product to common "triggers" in your environment, which will make people think of your product when they come across that "trigger" (and therefore think about it more often)...

One example he gives is that of the chocolate bar, Kit Kat, and an ad campaign they ran a few years ago. The slogan was that a Kit Kat was "a break's best friend" - and in the ads, the Kit Kats were always associated with coffee.

Many, many people drink coffee. The idea was that, when someone has a coffee, they wanted the coffee to "trigger" the thought of having a Kit Kat!

http://www.hersheys.com/kitkat/exper...nd-coffee.aspx

And it apparently worked! After 12 months, sales of Kit Kat were up by around 30%...

(Of course, this is kind of similar to using "anchors" in NLP... but instead of the NLP practitioner providing the "stimulation" - you want that to come from something common in their environment... in this case, coffee.)

Best wishes,

Dien

I Can See That I Have Been Missing Important Things
 

I stumbled by because I was looking for J. Gordon and this thread caught my eye, so of course I had to read it...

I am glad I did, because not only because of the content, but because of this is probably the only place you can find both marketing strategies and tactics.

It is good to see everyone again.

Aloha,

Jason Cain

Glad to see you back!
 

Hi Jason,

Glad to see you back! I hope that all is going well in your neck of the woods...

Best wishes,

Dien

300 Mph Winds Tornado - 700 Tornadoes in 30 Days - USA
 

Hi,

I listened to an Earl Nightingale tape years ago where he compared
The majority of people to A kind of Catapillar.

EARL SAID - "IF you put A group of "Processionally Catapillars" on the lip of a
mason jar. They follow each other in circles until they STARVE to death.

THE REASON WHY my clients and ezine readers
always get to be #1 or #2 in any sales team or organization
is Because We TEST New ideas.

Out-of-the-box ideas from around the world.

Proven ideas that other entrepreneurs have used in Hong Kong or
Finland - when Tested in the USA - or visa versa - give an Amazing
advantage.

IF You Know how to test lots of proven ideas WITHOUT SPENDING MUNNY.
And do it In a JIFFY.

You always find the HOME RUN strategy.

BUT
IF
YOU
BLINDLY
Follow
the other
Catapillars...

The Tornado of Life SMASHES YOU to Smithereens.

This is a good F-r-e-e Movie Metaphor.

Here is the Best Movie I've seen about the 300 Mile Per Hour Tornado in
Joplin Missouri.

AND yes - lots of the people there were Heroic.

But BLAST IT.

WAKE UP!

You'd think having your house hit you on the head
while cowering in the bathtub would make people THINK.

"OUCH that hurts. That woke me Up and I want to stop being a "processionally caterpillar!"

IF You live in Tornado alley you live on a shooting range.

Steel houses have been proven not to blow away.

Underground houses are safe too. I've visited 4 or 5 underground homes
here in Maryland. Avg temp of 60% means you save a ton in AC in summer.

Don't p ay much for heat.

AND never get blown away!

This National Geographic movie is AMAZING because of the ELEPHANT IN
THE ROOM.

What nobody is saying.

It's Time to Make a Housing Change.

Glenn Osborn

P.S. - Here's the link to the entire May 2013 Tornado movie.

http://www.letmewatchthis.ch/watch-2...Joplin-Tornado