It's Urgent!
"You say it's urgent
So urgent, so oh oh urgent Just wait and see How urgent my love can be It's urgent" I was listening to the song "Urgent" by Foreigner, and it struck me... This song could be about scarcity! Of course, scarcity is a great motivator to get people to buy... It's Urgent! (Or you'll miss out...) Some people don't like using it - especially false scarcity. I agree, you should use it honestly, and not "fake" it... But there's no denying, it is a motivator that works... Some products have natural "scarcity" and "urgency". For example, an event, or anything with a limited amount of items to sell, or a limited number of tickets. (Sometimes that could be where physical products may have an advantage over digital ones - there is a natural "scarcity" about them...) https://www.youtube.com/watch?v=Lcb-Fsx_phM Now... my bladder is calling me... It's Urgent! ;) - Dien |
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