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-   -   Video? Audio? PDF? Quick survey for NEW work. (http://www.sowpub.com/forum/showthread.php?t=9900)

GordonJ June 22, 2017 09:49 AM

Video? Audio? PDF? Quick survey for NEW work.
 
My latest is nearing completion: For Content/Copy Writers:

HOW TO ENTER THE CONVERSATION IN YOUR TARGET'S SUBCONSCIOUS MIND: Where real persuasion and influence occur.

It was the great Robert Collier who wrote; "...enter the conversation taking place in the customer's mind."

It is one of the most quoted copywriting mantras out there, but few can tell you how.

HOW?

It has to do with the SELF-SCHEMA AND Primary Preoccupations. To my knowledge I'm the only person teaching the use of a pre occupational interrupter.

I believe attention is rapidly becoming harder to get and hold, in the selling process. Anyhow, all this is covered in the work.

I have several choices, could do a VIDEO, although I'm not fond of doing them OR watching them, an audio you can load on your phone and go stepping off your daily exercise, OR

do my usual PDF. But I'd like some feedback.

Which way would your prefer to receive this new information?

Thanks for your input.

Gordon

PS. This is not for the weak, it talks candidly about manipulating emotional states and agitating deep fears and stimulating buried ideas. It will not be for everyone.

sandalwood June 22, 2017 12:07 PM

Re: Video? Audio? PDF? Quick survey for NEW work.
 
Quote:

Originally Posted by GordonJ (Post 38250)
My latest is nearing completion: For Content/Copy Writers:

HOW TO ENTER THE CONVERSATION IN YOUR TARGET'S SUBCONSCIOUS MIND: Where real persuasion and influence occur.

It was the great Robert Collier who wrote; "...enter the conversation taking place in the customer's mind."

It is one of the most quoted copywriting mantras out there, but few can tell you how.

HOW?

It has to do with the SELF-SCHEMA AND Primary Preoccupations. To my knowledge I'm the only person teaching the use of a pre occupational interrupter.

I believe attention is rapidly becoming harder to get and hold, in the selling process. Anyhow, all this is covered in the work.

I have several choices, could do a VIDEO, although I'm not fond of doing them OR watching them, an audio you can load on your phone and go stepping off your daily exercise, OR

do my usual PDF. But I'd like some feedback.

Which way would your prefer to receive this new information?

Thanks for your input.

Gordon

PS. This is not for the weak, it talks candidly about manipulating emotional states and agitating deep fears and stimulating buried ideas. It will not be for everyone.


It appears your subconscious mind is against video and maybe even audio. If that is true, that leaves only pdf. Me, I'm a fan of pdf so there you have it - my vote is pdf.

BenjaminS June 22, 2017 12:11 PM

Re: Video? Audio? PDF? Quick survey for NEW work.
 
Quote:

Originally Posted by GordonJ (Post 38250)
My latest is nearing completion: For Content/Copy Writers:

HOW TO ENTER THE CONVERSATION IN YOUR TARGET'S SUBCONSCIOUS MIND: Where real persuasion and influence occur.

It was the great Robert Collier who wrote; "...enter the conversation taking place in the customer's mind."

It is one of the most quoted copywriting mantras out there, but few can tell you how.

HOW?

It has to do with the SELF-SCHEMA AND Primary Preoccupations. To my knowledge I'm the only person teaching the use of a pre occupational interrupter.

I believe attention is rapidly becoming harder to get and hold, in the selling process. Anyhow, all this is covered in the work.

I have several choices, could do a VIDEO, although I'm not fond of doing them OR watching them, an audio you can load on your phone and go stepping off your daily exercise, OR

do my usual PDF. But I'd like some feedback.

Which way would your prefer to receive this new information?

Thanks for your input.

Gordon

PS. This is not for the weak, it talks candidly about manipulating emotional states and agitating deep fears and stimulating buried ideas. It will not be for everyone.


Personally, I would like an audio version and a pdf. I like the audio version like you said because you can listen to it on the go but I also like the text because I can highlight instead of writing down notes which is way quicker. Having both would make it easier to study for people who like going over material multiple times.

Another thought I had while reading this is perhaps an audio with a short study guide or work book instead of transcribing the whole audio.

GordonJ June 22, 2017 12:49 PM

Re: Video? Audio? PDF? Quick survey for NEW work.
 
Quote:

Originally Posted by BenjaminS (Post 38252)
Personally, I would like an audio version and a pdf. I like the audio version like you said because you can listen to it on the go but I also like the text because I can highlight instead of writing down notes which is way quicker. Having both would make it easier to study for people who like going over material multiple times.

Another thought I had while reading this is perhaps an audio with a short study guide or work book instead of transcribing the whole audio.

Maybe a hotsheet or infograpic? Yea, that's a good idea. Thanks.

GordonJ June 22, 2017 12:50 PM

Re: Video? Audio? PDF? Quick survey for NEW work.
 
Quote:

Originally Posted by sandalwood (Post 38251)
It appears your subconscious mind is against video and maybe even audio. If that is true, that leaves only pdf. Me, I'm a fan of pdf so there you have it - my vote is pdf.


Yea, I think the pdf is a given, audio probably, video, not to sure. Thanks.

SecretAgentMan June 22, 2017 01:48 PM

Re: Video? Audio? PDF? Quick survey for NEW work.
 
Gordon,

I think the audio and PDF will be the best, also.

Thank you.

GreggP June 23, 2017 05:50 AM

Re: Video? Audio? PDF? Quick survey for NEW work.
 
Quote:

Originally Posted by GordonJ (Post 38250)
My latest is nearing completion: For Content/Copy Writers:

HOW TO ENTER THE CONVERSATION IN YOUR TARGET'S SUBCONSCIOUS MIND: Where real persuasion and influence occur.

It was the great Robert Collier who wrote; "...enter the conversation taking place in the customer's mind."

It is one of the most quoted copywriting mantras out there, but few can tell you how.

HOW?

It has to do with the SELF-SCHEMA AND Primary Preoccupations. To my knowledge I'm the only person teaching the use of a pre occupational interrupter.

I believe attention is rapidly becoming harder to get and hold, in the selling process. Anyhow, all this is covered in the work.

I have several choices, could do a VIDEO, although I'm not fond of doing them OR watching them, an audio you can load on your phone and go stepping off your daily exercise, OR

do my usual PDF. But I'd like some feedback.

Which way would your prefer to receive this new information?

Thanks for your input.

Gordon

PS. This is not for the weak, it talks candidly about manipulating emotional states and agitating deep fears and stimulating buried ideas. It will not be for everyone.


If it’s possible, I would prefer to have the information drip-fed in either daily or weekly emails. Each email could contain “exercises” or “assignments” that wouldn’t need to be submitted, but would be used to make the concepts more concrete for those who chose to do them.

Drip-feeding would force me to slow down and consider each concept more thoroughly rather than just reading from cover to cover in one sitting and moving on to the next book in the stack.

Just my two cents.

Gregg

GordonJ June 23, 2017 09:51 AM

Here is my thing. And maybe I need affiliates???
 
Quote:

Originally Posted by GreggP (Post 38259)
If it’s possible, I would prefer to have the information drip-fed in either daily or weekly emails. Each email could contain “exercises” or “assignments” that wouldn’t need to be submitted, but would be used to make the concepts more concrete for those who chose to do them.

Drip-feeding would force me to slow down and consider each concept more thoroughly rather than just reading from cover to cover in one sitting and moving on to the next book in the stack.

Just my two cents.

Gregg


Gregg, there was a time I'd consider this. Just too busy. BUT. you got me pondering.

And just thinking out loud, and top of head...maybe,

Just maybe this is a project best done by someone else.

IT is, I guess a good dilemma to have...but there is so much of my stuff, old and tested and proven, and new and never heard, which can't get my attention.

I'm like the old woman in the shoe with so many kids,
she didn't know what to do.

I've got so many creative babies in their cribs, up on the shelf, and sitting in the corner, it would be easy to fly through the day just trying to acknowledge them all.

Now, Copywriting is HOT market, tons of stuff being sold. Very little of it is this advanced, Colin Theriot started an advanced study Facebook Group but he is a victim of his own success, hard to find the gold nuggets in his group anymore.

But, his 26,000+ members show an interest. There are now tens of thousands of wannabee copywriters, and not that many reaching the big money level as a Freelancer, very few in fact.

HOW TO ENTER THE TARGET'S CONVERSATION IN THEIR SUB CONSCIOUS MIND,

would be better suited to DRIP. I like the idea of having someone at least grasp and apply a principle as opposed to getting dumped on with a slurry of ideas.

What would that look like? How would be the best way to drip it?

Alas, even time to teach someone else how to teach it, would be hard for me to find.

I think I need a few people who want to take the ball and run with it, I'd be happy to be an affiliate paid from profits. Everything from SQ1 to Modern Chatteling has course/drip/membership potential along with stand alone APV sites and content creation.

I like your idea, but, it probably is outside of my abilities at this time.

Gordon

PS. Always open to ideas or even possible take overs of products/projects I own.

BenjaminS June 23, 2017 11:47 PM

Re: Here is my thing. And maybe I need affiliates???
 
Quote:

Originally Posted by GordonJ (Post 38263)
Gregg, there was a time I'd consider this. Just too busy. BUT. you got me pondering.

And just thinking out loud, and top of head...maybe,

Just maybe this is a project best done by someone else.

IT is, I guess a good dilemma to have...but there is so much of my stuff, old and tested and proven, and new and never heard, which can't get my attention.

I'm like the old woman in the shoe with so many kids,
she didn't know what to do.

I've got so many creative babies in their cribs, up on the shelf, and sitting in the corner, it would be easy to fly through the day just trying to acknowledge them all.

Now, Copywriting is HOT market, tons of stuff being sold. Very little of it is this advanced, Colin Theriot started an advanced study Facebook Group but he is a victim of his own success, hard to find the gold nuggets in his group anymore.

But, his 26,000+ members show an interest. There are now tens of thousands of wannabee copywriters, and not that many reaching the big money level as a Freelancer, very few in fact.

HOW TO ENTER THE TARGET'S CONVERSATION IN THEIR SUB CONSCIOUS MIND,

would be better suited to DRIP. I like the idea of having someone at least grasp and apply a principle as opposed to getting dumped on with a slurry of ideas.

What would that look like? How would be the best way to drip it?

Alas, even time to teach someone else how to teach it, would be hard for me to find.

I think I need a few people who want to take the ball and run with it, I'd be happy to be an affiliate paid from profits. Everything from SQ1 to Modern Chatteling has course/drip/membership potential along with stand alone APV sites and content creation.

I like your idea, but, it probably is outside of my abilities at this time.

Gordon

PS. Always open to ideas or even possible take overs of products/projects I own.



What would you think about picking a random project off of your shelf and opening the door for 5-10 people to purchase it raw and to send you what they would do with it and you could start working with the ones that are up to your satisfaction of quality.

GordonJ June 24, 2017 02:04 PM

Re: Here is my thing. And maybe I need affiliates???
 
Quote:

Originally Posted by BenjaminS (Post 38264)
What would you think about picking a random project off of your shelf and opening the door for 5-10 people to purchase it raw and to send you what they would do with it and you could start working with the ones that are up to your satisfaction of quality.


One problem, already encountered, is...once it is off the shelf that many times, it will never get back on it. In the past, I let people write copy and either split or gave them all the sales THEIR copy made, when rotated for the same traffic, never having very good results.

Also had a limited number of affiliates and most did little to nothing to help themselves out.

Dien and I preach and practice TOLL and Control, with most of our offline projects never getting discussed here. After 18 years, a person with a vested interest whom is educable, and willing to invest in him self has been our sweet spot.

But, consider this:

I've revealed a NEW PRODUCT, which can take several forms:

HOW TO ENTER THE CONVERSATION IN YOUR TARGET'S SUBCONSCIOUS MIND:
Where real persuasion and influence occur.

Markets: Content and Copywriters to start. Remote influencers.

It could be considered an advanced technique of the hidden persuaders variety, even covert or psychological. Depending on market segment, and the more advanced, the higher the cost would be.

It goes into detail regarding PRE OCCUPATIONS, which are for the most part glossed over. AND yet, they are THE SECRET to rapid influence, working via a by-pass of the conscious doubting mind.

So, there is a product. I'll be happy to give either outlines or even a mock up table of contents to ANYONE willing to write a promotion for a specific identified target market.

But before you start, work up a short 3-5 paragraph market analysis, can this be a sustainable product with back ends, consider LTV Customer Acquisition.

So instead of spending any money, I'm asking for spending OF THOUGHT. The overview. Business plan type thinking. How much could being the exclusive owner of THIS product be worth to anyone, who develops a plan and is willing to execute the THINKING behind it. Worth far more than money to me.

And this is just one of many products I don't have time to do. I have sold off a ton of my prior work, and that is good, for me, but I'd rather GIVE the new stuff away to a motivated person who is willing to make it a valuable asset for both of us. Motivation over money for me.

Money is pretty easy to come by, WHEN one focuses on that as an outcome of one's focused action.

Gordon Jay Alexander


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