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-   -   Saturday morn rant, rave and ramblings. GURUS. Wanna be one? (http://www.sowpub.com/forum/showthread.php?t=10458)

GordonJ July 20, 2019 12:12 PM

Saturday morn rant, rave and ramblings. GURUS. Wanna be one?
 
My first ONLINE product, stored on a 5.25 floppy disk, it was HOW TO START A CULT FOR FUN AND PROFIT. Written around 1985, it was put up for sale on one of the bulletin boards, and created a furor. How dare I try to sell something that was not computer related? HOW DARE I.

Got more than one nerd's glasses fogged. The online community at the time was so against COMMERCIALization, they were aghast when someone tried it.

It was OK to offer software (WOW, what passed as software in the mid 80's, YIKES), AND computer parts and pieces and my partner and I did pretty well considering all the challenges.

But HOW TO START A CULT FOR FUN AND PROFIT was a big no no, and got me banned from some of the sites. Getting banned back then meant changing your user name, and I had more than a few of them handy, HA!

OK, enough with the nostalgia. I found some original notes from the mid 70's when I spent a lot of time in San Francisco studying cults. Which is where I got the idea for the booklet.

Fast forward to NOW. Colin Theriot has his Cult of Copy group with over 26,000 members and just this week started a new sub group, Cult of Copy Second Level, which has less than 200 members so far. But it is for those of you who want to start your own cult.

Or club. Or FACEBOOK GROUP. Or membership site. Or to establish your authority. Or whatever you want to think a cult is.

Just over a decade ago we bought the resell rights to Jimmy Krug's
The Secret Path: Becoming a How-To Guru/Wizard/Teacher in Your Niche

I liked Jimmy's stuff, his SIMPLE PUBLICATIONS was right up my hotsheet alley. Anyhow, as a reseller, we agreed not to give it away, but to sell if for a minimum of 8 bux.

It is a very good report. And I'm using it in my Copywriting Course.

So here is the deal. You can get the report for 10 bux. AND, along with it, a consult with me to help you define your AVATAR or as The Secret Path calls it, The Guru Wizard Template. Adopt one of these as your avatar, soar to new heights with followers.

Today, we call them influencers. Or leaders. Or Gurus (still, albeit often with a disparaging tone), but if you want to accelerate your money making efforts, you might want to consider running your own: blog, group, Facebook, Instagram, Twitter, blah, blah, blah thing.

And this work, somewhat dated but still an excellent overview of HOW TO CREATE YOUR OWN CULT FOR FUN AND PROFIT.

This is the only promotion I'll do for it. 10 bux. Via Paypal or Facebook Messenger. And you get the report and a consult.

Funny thing. In 1985, in addition to my personal cult research, I borrowed a lot from an old book from the 30's about starting a CLUB for fun and profit, and now, some 75 years later, guys at Facebook are teaching people how to profit from being a club (cult) leader/influencer.

What goes around comes around is true in marketing too.

Ten bux. Great report. Consult. [email protected] or Facebook messenger, at Gordon Jay Alexander facebook page.

Do it now, before you forget.

Gordon

Rick July 20, 2019 07:45 PM

Re: Saturday morn rant, rave and ramblings. GURUS. Wanna be one?
 
I joined Cult of Copy: The Second Level on Gordon's advice. I'm liking what I see so far. I also attempted to join Cult of Copy. I haven't gotten approved for that group.

Why? Because they wanted me to write a haiku about walruses. I told them I was interested in writing copy, not haikus. So I wrote a limerick about a walrus named Ned. :) They probably didn't think it was funny. I didn't care. I thought writing a haiku about a walrus was stupid anyway.

Rick

GordonJ July 21, 2019 11:31 AM

Well, don't you want followers who follow?
 
Quote:

Originally Posted by Rick (Post 40036)
I joined Cult of Copy: The Second Level on Gordon's advice. I'm liking what I see so far. I also attempted to join Cult of Copy. I haven't gotten approved for that group.

Why? Because they wanted me to write a haiku about walruses. I told them I was interested in writing copy, not haikus. So I wrote a limerick about a walrus named Ned. :) They probably didn't think it was funny. I didn't care. I thought writing a haiku about a walrus was stupid anyway.

Rick


Glenn Osborn is well known for QUALIFYING people to join his groups, or sometimes, to even be allowed to buy his products.

What you think is stupid is irrelevant, note that thousands of people have written haikus. It is CIALDINIism, Commitment and consistency. It is the small yes in the sales funnel. It is the head nod of NLP.

YOU are not his market, having people DO something, is a throwback to the involvement device on the direct mail pieces of yesterday (putting a sticker or marking something, or whatever to get them involved).

See Rick, he won't waste his time TRYING to sell you, those who follow directions are already stepping through HIS door, sliding down his funnel.

I wish I would have adopted this strategy 20 years ago.

The difference between a guy who sends a stamp or pays a dollar vs the FREEBIE seeker has a huge lifetime value.

Seriously, Haiku? The easiest type or poetry to write, if you have nothing to say, and he even gives you the topic.

Not saying you should or shouldn't, just saying, IT WORKS FOR HIM.

Gordon

Rick July 21, 2019 07:09 PM

Re: Well, don't you want followers who follow?
 
Quote:

Originally Posted by GordonJ (Post 40037)
Glenn Osborn is well known for QUALIFYING people to join his groups, or sometimes, to even be allowed to buy his products.

What you think is stupid is irrelevant, note that thousands of people have written haikus. It is CIALDINIism, Commitment and consistency. It is the small yes in the sales funnel. It is the head nod of NLP.

YOU are not his market, having people DO something, is a throwback to the involvement device on the direct mail pieces of yesterday (putting a sticker or marking something, or whatever to get them involved).

See Rick, he won't waste his time TRYING to sell you, those who follow directions are already stepping through HIS door, sliding down his funnel.

I wish I would have adopted this strategy 20 years ago.

The difference between a guy who sends a stamp or pays a dollar vs the FREEBIE seeker has a huge lifetime value.

Seriously, Haiku? The easiest type or poetry to write, if you have nothing to say, and he even gives you the topic.

Not saying you should or shouldn't, just saying, IT WORKS FOR HIM.

Gordon


I get the point of asking people to qualify to join his group. I just think asking people to write a haiku about a walrus is stupid. Why not ask them to write something about copy?

Rick


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