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-   -   Spilling the BEANS... (http://www.sowpub.com/forum/showthread.php?t=7908)

GordonJ December 27, 2011 10:18 PM

Thanks Margaret, Cornell and others...
 
Considering my body is just a pile of mush...no reason NOT to expect my brain to be that way too...

Gee, I had some good ideas over the years, even if I can't remember them...

But, now that I think about it, Think And Reach Par was my first booklet and we were going to attach them to the cassettes and CDs...alas...

and a note...for mom and pop, you want a more homemade look to it...for institutions, it has to look and feel great (and commands more money)...

a gloss paper, about mid weight works great...laser and today, most ink jet printers will do...have a good paper cutter, or if you have an copymax near by, thats what I used...

Gordon (I think)

Dien Rice December 28, 2011 02:30 PM

Re: Thanks Margaret, Cornell and others...
 
Quote:

Originally Posted by GordonJ (Post 29786)
Considering my body is just a pile of mush...no reason NOT to expect my brain to be that way too...

Gee, I had some good ideas over the years, even if I can't remember them...

But, now that I think about it, Think And Reach Par was my first booklet and we were going to attach them to the cassettes and CDs...alas...

and a note...for mom and pop, you want a more homemade look to it...for institutions, it has to look and feel great (and commands more money)...

a gloss paper, about mid weight works great...laser and today, most ink jet printers will do...have a good paper cutter, or if you have an copymax near by, thats what I used...

Thanks Gordon, Richard, Margaret, Cornell, and everyone...

This really is a great idea... I plan to pursue it (though probably not till the new year)!

A lot of small stores/restaurants/etc. have business cards available for their customers to take from their counter... But how much better would a small "business booklet" be? Quite a lot better, I'd say, if it's done right.

Or, instead of handing out business cards to people - why not also give them a booklet? Combined with some good "copywriting"-type skills, I can see the power which could be available with this simple idea...

I loved Richard Dennis's and Gordon's samples too...!

Best wishes, :)

Dien


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