Wife Threatens Divorce-Must Sell 200K Astin Martin
 

Hi,

Thanks for the great forum.

Your Opinion, please.

I'm sort of indifferent to cars. IF it has wheels, I'll drive it - is my attitude.

So I'm looking for some car buffs.

Lovers of Expensive cars to be exact.

Here's what it's about:

A client of mine has been asked by his Real estate investor BOSS to - "SELL MY ASTIN MARTIN."

So he calls me.

We brainstorm on the phone.

He wants to run ads in THE ROBB Report. Other hi-End spots.

He agrees to TEST the Ad - FREE of Charge - 1st.

So this DRAFT I - ad was created to DRIVE affluent prospects to a FREE WEbsite. (John will show the ad to) Rich guys he meets at detailing, custom shops, Up-scale parts stores, maybe an exclusive car wash.

Turns out
John has some rich
friends who spend
a lot of money. 1000's a mo - with GoGo Dancers at several Hi-End Men's clubs.

So he can get #1 Dancers at clubs to pose for photos next to the Astin Martin.

We figure these girls wouldn't mind F_R_E_E advertising among rich car owners, either.

Here's the ad - Whose ONLY goal is to drive guys to the website:

======================================
Wife Threatens Divorce-Must Sell New Astin Martin

My wife is Jealous of all the Hot Women
my Shiny Black Sex-Magnet-on-Wheels Attracts.
(I'm crying - Only 1 yr old - 2500 Miles.)

Go to SexMagnetOnWheels.com to see
4 Hot, 20 yr old Lap Dancers caressing the car.
GINA - (#1 Rated GoGo Dancer Club A) Blonde-Red Bikini - 36-26-36
Nicki - (Also #1 at Club B) Leggy Brunette - Yellow short shorts-Halter top-38-26-34
KAREN - (Tied for #1 Club C)- Cute Asian Girl - Blue Bikini-34--24-32
Kelly - (Rated #1 at Club D) Petite Redhead - Green Bikini - 37-26-36

Oh Yeah - I gotta sell this car or Lose 1/2 my net worth
in a Divorce. So you can get a Great price on an Astin
Martin. Details on the website. Thanks a lot - Frank
===================================

(We haven't created the website yet. Still on PHASE I - Testing.)

Question #1:

We're testing the above ad.

My guess is we may need to add some personal info about the girls. To get affluent car owners to CHOMP at the bit to get to the site.

What kinds of info should we include?

Question #2:

Should we Test - Small pics of each girl at the bttm of the ad? Then tell them to go to the site for the Full size photos?

Thanks,

Glenn

***************************

The BOZO Report:

http://cgi.ebay.com/ws/eBayISAPI.dll...m=120041879740

BULL...
 

You trying to sell a car? Then DO IT!

What's with all the Go-GO Strip Club crap?

If you've got a SERIOUS car, then SERIOUS people will want to know about it. It won't take topless dancers to sell it.

MPO.. You ain't sellin' Jack.. You're trying to sell your Ebay auction!

Pete

Re: BULL...But Effective!
 

Glenn is selling the sizzle – not the steak.

Sure the car will sale without the hype but
people want to be entertained. They are not
really looking to buy just basic transportation.

They buy the feelings they imagine in their heads
when considering your offer. If you paint a picture
in their minds of how owning and driving this car
can make them feel you can get a higher price for it.

My wife and I just sold our 1976 Jaguar on its looks alone.

Only took one day to do it and we had people bidding against
each other for it. And we told everyone how many repairs the car
needs and how we bought a family Station Wagon because we
needed reliable transportation and more cargo space for delivering
the Gift Baskets we make for Realtors and Car Dealers and for hauling
our Photography gear and props around.

But we also told them how heads would turn whenever we drove the car
and how people would always approach us to talk about it and how it would
attract the attention of the opposite sex.

We got more for it than we were asking!

What’s wrong with Glenn promoting his ebay business?


Cheers,
Steve Shulenski
http://www.PetPhotoBiz.com

Re: Wife Threatens Divorce-Must Sell 200K Astin Martin
 

Steve,

I fully understand what you are saying.. BUT, and this is just from my view point.. If you had that much money tied up in a car, and you wanted to sell it, would you go through all these hoops, jumps and water hazards?

Kinda doubt that you, or anyone else would.

Having been involved in the purchase and sale of very high priced cars for several months now, I've yet to see anyone have to go to this extent to sell a car that's worth anything.

So.. my point is, Steve.. is this really someone seeking advise on how to use skin to sell a car, or a cleaver way to promote a book being sold on Ebay? :confused:

Pete

Looks like an opp for you Pete
 

The only way to know for sure is to contact the guy and then get the details if he is serious. If he is legit, your buyers list could be gold for you.



Take your several months experience being involved with buying and selling of high priced vehicles and get in touch with your exotic buyers list and see if any are interested in the vehicle offered buy the thread starter.

Worst thing that can come from it is that you find out the guy is full of it.
If that is the case, hang up the tele and move on.



Jason

He's for REAL
 

Hi Jason,

Thanks.

Glenn has been a contributor to this forum for YEARS now...
I don't know WHY Pete's response was kept because it was CLEARLY a
SLAM against Glenn for NO REASON AT ALL!

In Fact, Pete seems to like SLAMMING OTHER PEOPLE for doing
things that Pete, himself, has done.
Go Figure...

Hopefully Dien will get the OLD posts back up so that You can do
a search for Glenn's posts over the years...
Glenn isn't only just entertaining, but Quite Helpful, as well.

Christopher

Re: He's for REAL
 

This May ring a Few Bells and Whistles :)

http://www.glennosborn.com/
http://www.woozinator.com/

Always... Fun and interesting Stuff. ;)

Creative ideas to "Twist" into your own Marketing Niche!

Definitely... Good Food for Thought...

Phil

Re: He's for REAL
 

I have to agree here with Christopher... Glenn has been posting here for years, and I've personally found a lot of value in many of his posts...


Actually, when you think about it, Pete's reply is useful... The reason why is because, if Pete thinks this way, then it means that SOME other people seeing the auction would think that way too... That's useful information to take into consideration.

Another reason is perhaps the approach Glenn has taken will turn some people "off" (like it has Pete) - and that's important to take into consideration too... (The question is whether it will "turn off" serious potential buyers...)

I just wanted to point out - even criticism can be useful...

- Dien

Re: BULL...
 

Gotta say I agree with Pete here. People are skeptical enough on the internet as it is, and posting something like this as an unregistered user who only gives a first name doesn't do anything to boost his credibility.

I also agree with Steve that a good story can help sell just about anything, but just what kind of prospects is this guy going to attract by advertising photos of pretty girls in revealing outfits? The name of the game isn't attracting all the unqualified suspects that you can handle, it's getting targeted, quality prospects who might seriously be interested in what you're selling - at least as far as I'm concerned.

Steve

P.S. If you're going to try to use sex to sell your car, check out how BMW's done this in the past http://www.autoblog.com/2006/10/15/v...w-3-series-ad/

Re: Not so
 

Actually - its been proven that adding women's pictures help sell goods for more money. And proven by economists. Not admen.

Economists persuaded a South African bank to run some tests with their direct mail campaigns. Some 53000 letters were sent to businesses asking them if they would like to borrow money. Interest rates on all these letters varied.

Some letters had a picture of an attractive lady on it. Some didn't. The letters that did have the picture got as high a response rate as the letters that charged 4% lesser interest rate for borrowing money.

For eg: a letter that promised 4% interest rate might get 2% response rate.
A letter that promised 8% interest rate might get a 1% response rate.
But a letter that promised 8% interest rate and which had a picture of a woman would get 2 % response rate too.

Worked for banks. Might work for selling cars too.