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-   -   Some research into COACHING, consulting, and conferences. (http://www.sowpub.com/forum/showthread.php?t=10491)

Rick September 20, 2019 05:29 PM

Re: A process.
 
Quote:

Originally Posted by GordonJ (Post 40183)
Both ways work, re: low intro, backends vs. higer ticket.

GJABIZ


You're correct. Both ways do work. Dan Kennedy built a pretty large empire on the "old school" style ascenscion ladder. Sean Mize has been talking a lot lately on his inner circle calls about the high ticket/reverse funnel method. It's possible some of that was coming through. :)

I really like Sean's current thinking on the high ticket model. I think a lot of "gurus" are going to this model (which doesn't necessarily you or anyone else has to follow that model). I'm probably going to transition my site (or maybe create a new site to use this model) but I'm waaaay too far down the road with the lead magnet/membership model to change horses in mid-stream. I'm very close to getting it done so I'm sticking with that direction.

Rick

GordonJ September 21, 2019 02:19 PM

Rick, what is high ticket $$$??? and what is a reverse funnel?
 
Quote:

Originally Posted by Rick (Post 40208)
You're correct. Both ways do work. Dan Kennedy built a pretty large empire on the "old school" style ascenscion ladder. Sean Mize has been talking a lot lately on his inner circle calls about the high ticket/reverse funnel method. It's possible some of that was coming through. :)

I really like Sean's current thinking on the high ticket model. I think a lot of "gurus" are going to this model (which doesn't necessarily you or anyone else has to follow that model). I'm probably going to transition my site (or maybe create a new site to use this model) but I'm waaaay too far down the road with the lead magnet/membership model to change horses in mid-stream. I'm very close to getting it done so I'm sticking with that direction.

Rick


If you have a minute, let us know. What is considered HIGH ticket? And what does or how does a reverse funnel work?

GOOD, for sticking with completing your project, once it has been perfected and generating income, then you can always add BIG TICKET on, or do a different site, right?

Get your thing done friend. FAT season is soon upon us (thinking of a big juicy succulent fried turkey which didn't explode, smashed taters and gravy like granma used to make with butter drenched bisquits)...probably gained a couple of pounds just imagining it. Eh, HA!

Not for nothing, put your blinders on, Sean et al will always be there to get you excited about the next big thing on their plate.

GJA

Rick September 24, 2019 06:32 PM

Re: Rick, what is high ticket $$$??? and what is a reverse funnel?
 
Quote:

Originally Posted by GordonJ (Post 40213)
If you have a minute, let us know. What is considered HIGH ticket? And what does or how does a reverse funnel work?

GOOD, for sticking with completing your project, once it has been perfected and generating income, then you can always add BIG TICKET on, or do a different site, right?

Get your thing done friend. FAT season is soon upon us (thinking of a big juicy succulent fried turkey which didn't explode, smashed taters and gravy like granma used to make with butter drenched biscuits)...probably gained a couple of pounds just imagining it. Eh, HA!

Not for nothing, put your blinders on, Sean et al will always be there to get you excited about the next big thing on their plate.

GJA


I'd say the amount for high ticket items depend on the marketer. Sean is saying anything above $3K is high ticket.

Reverse funnels aren't really anything new. Sean has discussed them in the past and I think others have as well. With a "reverse funnel" you show your high ticket offering to the prospect first, followed by a mid ticket product, then a lower ticket product. It's just a twist on the downsell model.

You're right on. I'm sticking with my current model for now. I've told Sean I'm not changing horses this late in the game. The doggone thing is almost done. I'm determined to get it done. Then, as you suggested, once it's done and generating income, I'll most likely create a separate site to go with the reverse funnel model.

Rick

GordonJ September 25, 2019 10:14 PM

Thanks Rick, I like the 75k high ticket item for 5 days of consulting.
 
Quote:

Originally Posted by Rick (Post 40218)
I'd say the amount for high ticket items depend on the marketer. Sean is saying anything above $3K is high ticket.

Reverse funnels aren't really anything new. Sean has discussed them in the past and I think others have as well. With a "reverse funnel" you show your high ticket offering to the prospect first, followed by a mid ticket product, then a lower ticket product. It's just a twist on the downsell model.

You're right on. I'm sticking with my current model for now. I've told Sean I'm not changing horses this late in the game. The doggone thing is almost done. I'm determined to get it done. Then, as you suggested, once it's done and generating income, I'll most likely create a separate site to go with the reverse funnel model.

Rick


You're right, high ticket is in the eyes of the marketer. EOS consultants can get 75k per sale, or more, and their commitment is for 5 to 7 days a Year.

Membership programs, all OK, IF, one doesn't have to support them, if it is automated, and the head person doesn't spend time talking to people, or answering questions...then I'd be interested.

At my age, TIME is the critical factor (although I said that 20 years ago, eh?) and if I do anything, it has to be AUTOMATED. I think that is why computers were invented, to save us time from the daily mundane, like adding and subtracting with a pencil on paper, which seems to me like what many guru marketers are doing, too many devices, programs and plugins not to set up a AUTOMATIC PRODUCT VENDING site, even at 500 bux or more.

AUTOMATE baby, use the computor's noodle to make your boodle.

Gordon

Rick September 25, 2019 11:50 PM

Re: Thanks Rick, I like the 75k high ticket item for 5 days of consulting.
 
Quote:

Originally Posted by GordonJ (Post 40219)
You're right, high ticket is in the eyes of the marketer. EOS consultants can get 75k per sale, or more, and their commitment is for 5 to 7 days a Year.

Membership programs, all OK, IF, one doesn't have to support them, if it is automated, and the head person doesn't spend time talking to people, or answering questions...then I'd be interested.

At my age, TIME is the critical factor (although I said that 20 years ago, eh?) and if I do anything, it has to be AUTOMATED. I think that is why computers were invented, to save us time from the daily mundane, like adding and subtracting with a pencil on paper, which seems to me like what many guru marketers are doing, too many devices, programs and plugins not to set up a AUTOMATIC PRODUCT VENDING site, even at 500 bux or more.

AUTOMATE baby, use the computor's noodle to make your boodle.

Gordon


What's EOS?

I like the $75K high ticket price as well. However, it's taken me years
to convince myself that I could $3K - $8K. I could even see $15K - $20K where I fly to your city and become your personal weight loss drill instructor for a week, "Extreme Weight Loss Makeover" style. But I don't I could get away with $75K, not yet anyway.

Use the computer's noodle...to make your boodle. Seems I've heard something like that somewhere before. :)

Rick

GordonJ September 26, 2019 09:22 AM

Re: Thanks Rick, I like the 75k high ticket item for 5 days of consulting.
 
Quote:

Originally Posted by Rick (Post 40220)
What's EOS?

I like the $75K high ticket price as well. However, it's taken me years
to convince myself that I could $3K - $8K. I could even see $15K - $20K where I fly to your city and become your personal weight loss drill instructor for a week, "Extreme Weight Loss Makeover" style. But I don't I could get away with $75K, not yet anyway.

Use the computer's noodle...to make your boodle. Seems I've heard something like that somewhere before. :)

Rick


EOSŪ, the Entrepreneurial Operating SystemŪ is a comprehensive business system, integrating a holistic business model with a complete set of simple business tools proven business process to align and synchronize all the pieces of your business to produce the results you want.

It is based on the book, TRACTION, by Gino Wickman. From that book, the guy has built an International empire of consultants, called IMPLEMENTERS, who get between 3k and 10k per day for their services. A "regular" package to a small business avgs. around 75k per year for the 5 or maybe 7 days.

It costs roughly 40+k to become a Certified Implementer. I think you should do a reality TV show "DI Rick" always a possibility, let some Network pay you the big money and expenses of travel to go to a city and do your thang.

Hey, if interested, I'll give you the url to a site where you can submit the idea. Why not?

Gordon

Rick September 26, 2019 11:47 PM

Re: Thanks Rick, I like the 75k high ticket item for 5 days of consulting.
 
Quote:

Originally Posted by GordonJ (Post 40221)
EOSŪ, the Entrepreneurial Operating SystemŪ is a comprehensive business system, integrating a holistic business model with a complete set of simple business tools proven business process to align and synchronize all the pieces of your business to produce the results you want.

It is based on the book, TRACTION, by Gino Wickman. From that book, the guy has built an International empire of consultants, called IMPLEMENTERS, who get between 3k and 10k per day for their services. A "regular" package to a small business avgs. around 75k per year for the 5 or maybe 7 days.

It costs roughly 40+k to become a Certified Implementer. I think you should do a reality TV show "DI Rick" always a possibility, let some Network pay you the big money and expenses of travel to go to a city and do your thang.

Hey, if interested, I'll give you the url to a site where you can submit the idea. Why not?

Gordon


Never heard of EOS before. Gosh! I'm still learning new things from Sowpub!

Yeah. Go ahead and hit me with that URL. Plus, at some point soon I wanna discuss further some of the other ideas we talked about.

Rick


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