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-   -   Different approach to retrieve unsubscribes (http://www.sowpub.com/forum/showthread.php?t=5425)

Sandi Bowman July 25, 2008 05:08 PM

Different approach to retrieve unsubscribes
 
I unsubscribed from One Minute Sites and received a most interesting response as a result from Bryan Winters.

He begins by noting that Paypal has cancelled my membership. (Nope, it was me, Bryan).

Then he offers to let me get back at my special price discount along with a link.

Then it's if the link doesn't work, use this one and more sales line.

Reiterate ect and then the assumption I'll be right back. Hmmm...

Thought it was quite effective for those having second thoughts. No sale with me, tho' as it was not applicable to my goals. Did write and thank Bryan for the interesting marketing aspect. Hope you find it as interesting and possibly profitable.

Sandi Bowman

Joseph Ratliff July 27, 2008 06:49 PM

Re: Different approach to retrieve unsubscribes
 
Even if Bryan recovers a small percentage of sales that would have otherwise been lost...his business benefits.

Excellent idea.


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