SOWPub Small Business Forums

SOWPub Small Business Forums (http://www.sowpub.com/forum/index.php)
-   Original SOWPub Forum Archive (http://www.sowpub.com/forum/forumdisplay.php?f=3)
-   -   It's New. It's Improved. It's S-Commerce (http://www.sowpub.com/forum/showthread.php?t=1021)

Michael Ross April 13, 2001 06:29 PM

It's New. It's Improved. It's S-Commerce
 
by Patrick Gilmore

They're calling it shops or "S-Commerce" and it's being rolled out in cities and towns nationwide.

"It's a real revelation," according to Malcolm Fosbury, a middleware engineer from Hillingdon. "You just walk into one of these shops and they have all sorts of things for sale." Fosbury was particular impressed by a clothes shop he discovered while browsing in central London. "Shops seem to be the ideal medium for transactions of this type. I can actually try out a jacket and see if it fits me. Then I can visualize the way I would look if I was wearing the clothing." This is possible using a high definition 2D viewing system, or "mirror" as it has become known.

Shops, which are frequently aggregated into shopping portals or "high streets", are becoming increasingly popular with the cash-rich time-poor generation of new consumers. Often located in densely populated areas people can find them extremely convenient. And Malcolm is not alone in being impressed by shops. "Some days I just don't have the time to download huge Flash animations of rotating trainers and then wait five days for them to be delivered in the hope that they will actually fit," says Sandra Bailey, a systems analyst from Chelsea. "This way I can actually complete the transaction in real time and walk away with the goods."

Being able see whether or not shoes and clothing fit has been a real bonus for Bailey, "I used to spend my evenings boxing up gear to return. Sometimes the clothes didn't fit, sometimes they just sent the wrong stuff." Shops have a compelling commercial story to tell too, according to Gartner Group retail analyst Carl Baker.

"There are massive efficiencies in the supply chain. By concentrating distribution to a series of high volume outlets in urban centres-typically close to where people live and work-businesses can make dramatic savings in fulfillment costs. Just compare this with the wasteful practise of delivering items piecemeal to people's homes."

Furthermore, allowing consumers to receive goods when they actually want them could mean an end to the frustration of returning home to find a despatch notice telling you that your goods are waiting in a delivery depot the other side of town.

But it's not just the convenience and time-saving that appeals to Fosbury, "Visiting a shop is real relief for me. I mean as it is I spend all day in front of a computer."

Dien Rice April 14, 2001 07:13 AM

Heheh, thanks Michael! That was hilarious.... :) (DNO)
 

Michael Ross April 14, 2001 06:07 PM

New Device: Built-in Orderly Organized Knowledge device...
 
New Device: Built-in Orderly Organized Knowledge device...or otherwise known as BOOK.

It's a revolutionary breakthrough in technology: no wires, or electric circuits, no batteries, nothing to be connected or switched on. It's so easy to use even a child can operate it. Just lift its cover. Compact and portable, it can be used anywhere, even sitting in an armchair by the fire -- yet, it is powerful enough to hold as much information as a CD-ROM disk.

Here's how it works: each BOOK is constructed of sequentially numbered sheets of paper (recyclable), each capable of holding thousands of bits of information. These pages are locked together with a custom-fit device called a binder which keeps the sheets in their correct sequence. By using both sides of each sheet, manufacturers are able to cut costs in half.

Each sheet is scanned optically, registering information directly into your brain. A flick of the finger takes you to the next sheet. The BOOK may be taken up at any time and used by merely opening it. The Browse feature allows you to move instantly to any sheet, and move forward or backward as you wish. Most come with an Index feature, which pinpoints the exact location of any selected information for instant retrieval. An optional BOOKmark accessory allows you to open the BOOK to the exact place you left it in a previous session -- even if the BOOK has been closed. BOOKmarks fit universal design standards; thus a single BOOKmark can be used in BOOK's by various manufacturers. Portable, durable and affordable, the BOOK is the entertainment wave of the future, and many new titles are expected soon, due to the surge in popularity of its programming tool, the Portable Erasable-Nib Cryptic Intercommunication Language Stylus.


All times are GMT -4. The time now is 03:07 PM.

Powered by vBulletin Version 3.6.0
Copyright ©2000 - 2025, Jelsoft Enterprises Ltd.