SOWPub Small Business Forums

SOWPub Small Business Forums (http://www.sowpub.com/forum/index.php)
-   Original SOWPub Forum Archive (http://www.sowpub.com/forum/forumdisplay.php?f=3)
-   -   Nationwide Newspapers E-Commerce Website (http://www.sowpub.com/forum/showthread.php?t=1250)

Dave July 29, 2001 09:00 AM

Nationwide Newspapers E-Commerce Website
 
Hi ,

Here's a resource that I'd like to share with those who use newspaper classified advertising.

Please take a look at "Nationwide Newspapers E-Commerce Website", which you can find at:

http://store.yahoo.com/classifieds/index.html

They offer some great deals for bulk advertising.

Note: I have absolutely no affiliation with the above. I have also never used this resource; therefore, do some investigation before using.

The best,

Dave


Make Money Online

Dien Rice July 29, 2001 10:02 AM

Re: Nationwide Newspapers E-Commerce Website
 
Hi Dave,

I just had a quick look -- it looks like an interesting resource!

Thanks for sharing it, I'm going to have a more thorough look through it now.... :)

- Dien

> Hi ,

> Here's a resource that I'd like to share
> with those who use newspaper classified
> advertising.

> Please take a look at "Nationwide
> Newspapers E-Commerce Website", which
> you can find at:

>
> http://store.yahoo.com/classifieds/index.html
> They offer some great deals for bulk
> advertising.

> Note: I have absolutely no affiliation with
> the above. I have also never used this
> resource; therefore, do some investigation
> before using.

> The best,

> Dave

Dien Rice July 29, 2001 11:34 AM

Which products sell profitably from newspaper classifieds....
 
Hi Dave,

Thanks again, I had a closer look.... It certainly looks like it could be very useful if you advertise in the classifieds!

By the way, which leads me to the question -- what kind of products sell well from the classifieds section of the paper, to your knowledge? (This is directed at everybody....)

I have to admit I don't have experience in this myself. But I have looked to see what sells, at least here in Australia, from the classifieds section.

There is one business I know of here in Australia which successfully sells correspondence courses from the classified section of the newspaper, nation-wide. Their courses are not cheap though -- a shade under $1000 per course....

I guess they can afford to have a low response rate, because their profit margin must be huge. They wouldn't need much response to be profitable! I'm sure they're successful, though, as I've seen their ads in the paper repeatedly every week for several years....

Do you know of any other products which some seem to sell successfully from newspaper classifieds?

- Dien Rice

Leo Quinn July 30, 2001 10:44 AM

Re: Which products sell profitably from newspaper classifieds....
 
Hi Dien:

I assume you mean that they get leads from the classified section? A two-step approach.

The dream of every marketer is to make money with the following ad...

"Great Correspondence Course only $995. Send money order only to PO Box..."

How does their ad read?

Thanks,

Leo

> There is one business I know of here in
> Australia which successfully sells
> correspondence courses from the classified
> section of the newspaper, nation-wide. Their
> courses are not cheap though -- a shade
> under $1000 per course....

> I guess they can afford to have a low
> response rate, because their profit margin
> must be huge. They wouldn't need much
> response to be profitable! I'm sure they're
> successful, though, as I've seen their ads
> in the paper repeatedly every week for
> several years....

Dien Rice July 30, 2001 10:52 AM

Re: Which products sell profitably from newspaper classifieds....
 
Hi Leo,

> I assume you mean that they get leads from
> the classified section? A two-step approach.

> The dream of every marketer is to make money
> with the following ad...

> "Great Correspondence Course only $995.
> Send money order only to PO Box..."

> How does their ad read?

Yes, you're right, they sell with a two-step approach.... (I forgot to mention that part!)

I don't have a copy of their ad handy, but I'll dig through the weekend paper and find it. (They have several classified ads every week, for their different courses....)

As you know, it can be a good exercise to keep track of the different ads which you've notice have been repeated. That's because a regularly repeated ad means a successful ad.

Many say that newspaper classifieds don't work.... But clearly some do.

- Dien Rice

Ron Ruiz July 30, 2001 11:13 AM

Re: Nationwide Classifieds is missing the boat
 
How much more business would they get if they had more real testimonials ...telling real success stories using their service?

What if they had "white papers" with some basic classified ad "how to" information with examples of the best types of offers, headlines, etc?

Ron

Dien Rice July 30, 2001 12:08 PM

Here's an example....
 
Hi,

Here's an example of a classified ad I've noticed for a course which has been sold repeatedly for at least several years now in several Australian newspapers....

CREATIVE WRITING
Study this Diploma course from
home at your own pace. Develop
your skills and turn your love of
writing into a full or part-time
career. For free information phone
Australian College of Journalism
toll-free 1-300-xxx-xxx.
www.acj.edu.au


From their name, it sounds like they are a regular college.... But

They seem to ONLY sell correspondence courses. For all I know, they could be a home-based business!

They have a few other similar ads here too (TWO almost identical ads for "cartooning and illustration," an ad for "sports photojournalism", one for "freelance journalism," and one for "graphic design and desktop publishing").

Interesting!

- Dien


All times are GMT -4. The time now is 09:12 PM.

Powered by vBulletin Version 3.6.0
Copyright ©2000 - 2025, Jelsoft Enterprises Ltd.