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-   -   Reworked Press Release... More Feedback, please... (http://www.sowpub.com/forum/showthread.php?t=2820)

Adam Katz July 16, 2002 04:56 PM

Reworked Press Release... More Feedback, please...
 
If y'all wouldn't mind, could you tell me if I'm "closer to the mark" with this press release, and how it might be improved?

I haven't formatted or included contact info., yet.

Press Release: Survey Reveals Owning A Pet May Improve Your Love Life

It's no secret that animals play an important role in many people's lives. But for some, meeting a potential spouse who owns a pet may be more important than landing a hubby with a big bankroll or a wife with swimsuit calendar girl curves.

A survey conducted by TexasAnimalLovers.com, an online dating site for pet owners, revealed that 78% of 334 singles interviewed prefer to meet someone who owns a pet.

Singles were asked the straight-out question, “Do you prefer to date someone who owns a pet?”

Of the 334 singles who were surveyed, 260 answered, “Yes,” or “Definitely.” Of the remaining 74 singles, 46 (14%) said “They do not want to date someone who owns a pet,” and 28 (8%) responded that pet ownership was “irrelevant.”

Participants were sampled from a variety of online and offline sources including questionnaires placed in bars and restaurants and e-mails sent to random singles who had placed personal advertisements in national magazines and newspapers.

TexasAnimalLovers.com is an online dating site where pet owners can place and browse personal ads for free.




TexasAnimalLovers.com

Garth July 17, 2002 01:19 PM

Re: Reworked Press Release... More Feedback, please...
 
Hi Adam, I think this is much better "news" than
the other one. There are all kinds of love experts
out there but you could build a niche around being the "first" love expert for people with pets. This makes you stand out from the crowd because I don't know of any other national expert with this angle.

Find some nice love stories related to your site and come up with 20 tips to help pet owners find the love of their life. Get ready for plenty of interviews and make a whole lot of money.

Anyway that's my opinion but I am sure the experts will chime in.


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