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-   -   Is this a new marketing tool (http://www.sowpub.com/forum/showthread.php?t=3489)

Joe Trevison April 8, 2003 10:36 PM

Is this a new marketing tool
 
I just learned this but not sure what to do with it...You and I both know of or have use postcards in the snail world

I just saw and learn of e-cards. Has anyone seen or use them.

1. How do you use them.
2. What kind of results did you get.

My guess and it is only a guess, you would use them in emails with text following the e-card.

Thanks for any help.


http;//www.Joetrevison.com

John David Bradshaw April 8, 2003 11:42 PM

When Marlon Sanders...
 
was promoting a new product a few years ago,
he sent me an e-card with a special invitation
to visit a new web page about the new product.

That is the only e-card that I remember receiving
with a marketing slant.

I have received several e-cards with Happy Birthday,
Merry Christmas, etc. over the years.
Usually, a regular email is sent which includes
a link to the web address of the e-card.

With the increased usage of HTML email, perhaps
the e-card would be worth a try.

Personally, I still prefer text-only email.

For some reason, most of the HTML email I receive
turns into garbage when I open it.

Be blessed,

JDB
--
John David Bradshaw - The After50 Online Marketing Coach(TM)
You're NEVER too old to make money online!
http://www.makingmoneyonlineafter50.com


Free marketing tips

Sandi Bowman April 9, 2003 09:47 AM

Re: When Marlon Sanders...
 
How would e-cards announcing your business be any different from spam unless you only sent them out to people you knew? Can someone please enlighten me? Thanks!

Sandi

> was promoting a new product a few years ago,
> he sent me an e-card with a special
> invitation
> to visit a new web page about the new
> product.

> That is the only e-card that I remember
> receiving
> with a marketing slant.

> I have received several e-cards with Happy
> Birthday,
> Merry Christmas, etc. over the years.
> Usually, a regular email is sent which
> includes
> a link to the web address of the e-card.

> With the increased usage of HTML email,
> perhaps
> the e-card would be worth a try.

> Personally, I still prefer text-only email.

> For some reason, most of the HTML email I
> receive
> turns into garbage when I open it.

> Be blessed,

> JDB
> --
> John David Bradshaw - The After50 Online
> Marketing Coach(TM)
> You're NEVER too old to make money online!
> http://www.makingmoneyonlineafter50.com

John David Bradshaw April 9, 2003 10:45 AM

Sandi, -- Marlon would never spam unless...
 
he totally lost his mind! Marlon Sanders is a
great marketer and would never spam anyone.
He's knows better.

What he did was send the e-card to his existing
customer list. I had purchased products from
Marlon. I was on his ezine list.

So I was not surprised to receive an email from
Marlon. The surprise was the e-card format.
It was different. It got your attention.

I didn't mean to mislead you or cause any
confusion. Sorry...

My personal view on spam is this: If we have
communicated before, you can email me. I would
not consider it to be spam. If I ask you to stop,
then you should discontinue sending email.

For instance, if you emailed me as a result
of this series of posts, I would have no
problem with that.

If someone else read the posts and emailed me
concerning this topic, that would be OK, too.

However, if someone skimmed through this forum
collecting email addresses, and sent me an email
as a result of that harvesting of email addresses,
that would fit my definition of spam.

I am a little more lenient than some when it comes
to spam. For some people, if they don't INVITE
your email, they will call it spam if you email
them. They may not remember exchanging emails
with you in the past. As far as they are concerned,
you are an intruder on their piece of cyber real estate.

People even forget when they opt-in to a list.
They get mad when they get what they asked for!

When you build your list, save records of opt-in
requests. At least then you will have evidence
to present to your ISP should you get a complaint
from Sallie Sourpuss or Willie Whiner.

I hope this helps, Sandi.

Be blessed,

JDB
--
John David Bradshaw - The After50 Online Marketing Coach(TM)
http://www.makingmoneyonlineafter50.com


More free marketing tips

Sandi Bowman April 10, 2003 12:47 AM

Re: When Marlon Sanders...
 
> How would e-cards announcing your business
> be any different from spam unless you only
> sent them out to people you knew? Can
> someone please enlighten me? Thanks!

> Sandi

Thanks for the clarification, John. BTW I never said that Marlon Sanders would spam...he has my highest regards...but since you didn't specify that it was from a list, I wondered how it was being done...that's all. I understand now.

As for keeping hard copies of sign-ups, definitely...but, what some newbies who read the board may not know, is you should include a copy of the headers so you can prove where it came from. A signature on an email will not provide proof if it is needed.

Thanks again.

Sandi

Chip Tarver April 10, 2003 08:28 AM

Go To www.marketingwithpostcards.com
 
Hi -

If you want to meet "The Master" at this segment of marketing, go to the above address and visit with Alex Mandossian.

He has no peers. Sheer brilliance. No equal.

Chip Tarver

PS - I would offer to help you personally, but each time I offer to help someone, my message and contact info gets clipped off any way ... so good luck ... Alex will help you.

> I just learned this but not sure what to do
> with it...You and I both know of or have use
> postcards in the snail world

> I just saw and learn of e-cards. Has anyone
> seen or use them.

> 1. How do you use them.
> 2. What kind of results did you get.

> My guess and it is only a guess, you would
> use them in emails with text following the
> e-card.

> Thanks for any help.


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