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Old July 29, 2002, 08:24 AM
Marcia Yudkin
 
Posts: n/a
Default Misconceptions about Multiple Streams of Income

> I just don’t agree with the concept of many
> projects on the boil at the one time.

> Most people who want to make money from
> their own efforts, outside their current
> work, usually have life situations that mean
> that taking on many different projects at
> the one time leaves them in a situation
> where they are real busy, which is often
> confused with real successful.

> If you have limited amounts of time and
> investment capital, wouldn’t it be more
> worthwhile to just concentrate on one decent
> project [snip]

What you're missing with this question is that the concept of multiple streams of income works best when the various income streams are different ways to make money with the same specialty or expertise. When that's the case, it's just stupid not to do this.

Here is the example I know best. Most nonfiction authors are read for their expertise. Someone approaches them to speak to their conference. The smart ones now realize that they are also a speaker now... another stream of income. Someone else asks them to give advice. The smart ones now realize they are now also a consultant. They develop a newsletter to promote the other activities, and they either charge a subscription fee for it, as Barbara Winter does, or they rent out their postal mailing list for additional income.

None of these activities really takes away from any of the others. And it's not as obvious as I've made it sound that it makes sense to do all these things. I know writers who've been asked to speak who say they don't do such things, they are only a writer.

I have about eight income streams, and the great part is that as the economy changes, some of them go great guns and others lag, but something is always working great.

Marcia Yudkin


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