Re: Mail Order FYI...
Mike,
Anyone in particular that you recommend for newspapers and periodicals. I advertise locally and regionally not nationally.
I always wondered about media buyers. Never used one but newspaper sales people drive me crazy with high pressure upsells. I see a lot of tips on forums about copys, mailing lists, layout etc but very little on this topic (the hiring and use of independent media buyers). Any tips or recommendations from you or any of the other regulars would be greatly appreciated.
Ken
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