Hi Mel,

I don't know, it could be a guy thing.... I think though, his ads would probably appeal to a certain type of person who is looking for that "one secret" to "instant" success.... If someone is looking for that, I think they'd read through his listing closely! Those of us who also know there's some hard work involved, or who have seen this kind of thing before, might not be so inclined....

I've seen this kind of thing before (from other reading I've done about NLP), but I still found it an interesting example. (Though Millard and Dave have also helped to throw some light on these auctions in particular!)

- Dien Rice