View Single Post
  #6  
Old November 22, 2002, 11:34 AM
Steve MacLellan
 
Posts: n/a
Default Some thoughts...

> I need to find places that will run ads or
> promote joint ventured products, so that the
> "pull" mechanism sits in place and
> funnels clients, automatically.

Hi Adam,

I'm a developer. If you want to get my attention then you have to go where I go. The USENET is the place serious developers hang out, and I wouldn't mind sharing a list of my favorite groups with you, but if this isn't an option for you it wouldn't be of any benefit.

On the web there are very few places I frequent. Most of my knowledge has either come from the row of programming books I have bought, or the Usenet. On the web the main place I visit is the W3C.org; sometimes Sitepoint.com and once in a while Builder.com.

Other ways you might catch my attention is to have a look at coming trends in the field of development. What's hot, and relatively still new that would have a lot of developers thinking about? It isn't secret that before I buy a programming book, I will do some research on the topic to see what is available on the web.

I'm sure you have heard of Microsoft's planned release of the Windows .Net Server 2003 operating system. Is it HOT? Nope -- it's cold. While there will be millions learning to develop on this platform, you would likely miss your target market by advertising to this crowd. At a debate at the Comdex trade show in Las Vegas, where a panel of developers and technology experts faced off over Microsoft's emerging Web-based development platform they argued the most prominent complaints raised during the debate took issue with the fact that Web-based applications built using .Net developer tools are only designed to run on Microsoft servers. The software maker has positioned Windows as the only server operating system suitable for hosting .Net applications.

The crowd that will be developing on this platform will be the BIG development companies that can afford to pay people to learn the technology, and likely have their own in house advertising agency.

So you might want to choose sites that offer more neutral information such as XML, XLST, and integration with data binding applications which will be the framework for sophisticated applications relative to how information is gathered, processed and deployed for next generation ecommerce applications.

Find the industry leaders who are publishing tons of information on the web on these types of topics, and see what kind of arrangements you can make for advertising and/or joint ventures with them. Developers, like me, are watching sites like this that will have an impact on the future of web development.

Best Regards,
Steve MacLellan


homebusiness-websites.com