called "7 Steps to Freedom".

I purchased mine through Carl Galletti, www.copycoach.com, [email protected], 520-203-4671.

Yeah, the book is outstanding when it comes to teaching direct marketing. It doesn't teach a great deal in the way of copywriting but it does do an outstanding job of showing you the "math" involved.

Ben's section on how he started his business is a goldmine of insight on what it takes to start a successful company.

It's also interesting to read about how Gary Halbert influenced him.

The front part of the book is outstanding--the back half considerably less so... Suarez spents a way too many pages on the misjustices of government. Personally more info on copywriting would have been much more beneficial.

Take care,

Mike Winicki