This would work well on TV with all the other 'fish bowl/live someone else's life' shows

The only problem I can see is what happens if the person selected doesn't like what happens to them.

Too bad for them??

Maybe it would be better if other subscribers could vote what happened to the person selected.

That could be an interesting angle to get press coverage, especially TV that's shown in the area to entice people to sign up.

Maybe you could approach local businesses to put up a prize for each person selected and the business gets featured on your site.

Back end products.....T-Shirts, caps, the targets own webpage contained on your site featuring their vital statistics etc.

Role playing games are big business online...maybe every subscriber could choose a character to 'play' and other people vote what happens to any character they like.

Could be extremely time consuming if you have to do all decision making and writing for each character...let others decide their fate.

Just my $1.95 worth

MW