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Old January 30, 2003, 12:09 PM
Don Alm
 
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Default Some years ago....

....Gary Halbert put together a "Copywriting" seminar in Florida with all proceeds going to the "Hurricane Hugo Victims Fund".

Now Gary has a way of getting people to attend his seminars PLUS he has a great mailing list of prospects thus...he was able to get $2500 from 100 people (A QUARTER MILLION BUX)

A bank already had a "Hurricane Hugo" account with an Administrator who made sure the funds went directly to those in need.

Any bank should be able to set up and help you administer a fund like this.

Some years ago, our volunteer Fire Dept needed a "Jaws of Life" machine. They needed $16,000.

They appealed to the community but donations were not coming in...sooo....I went to 30 local businesses....asked them to give me a Special Offer (2 for 1 dinners, Free Lift Tickets, Free or heavily discounted oil changes...etc) and put together a "Book of Coupons" which I sold for $29 with the help of 4 grade school classes (I knew the home room teachers)

The kids mostly sold 4 or 5 books to their family and neighbors (some sold 30 or 40 each) BUT...I had 100 kids selling PLUS lots of free publicity....with the result being we sold 1500 books.....raising close to $45,000 from a town of 2200 (we also sold to nearby towns)

All monies went into a Special Account I was in charge of. I paid for the printing of the books and presented the Fire Dept with the money they needed PLUS....money left over for a kid who was dieing of Leukemia.

Who says we need the GUMMIT to take care of us?

This is AMERICA! Home of the FREE and MOST GENEROUS people on this planet.

Don Alm


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