Hi Chip -

I'm no expert in this area, but I think we both know that no one can copyright an idea ... or even a book title for that matter.

Good ideas that sell will always bring competition. That's why positioning and branding are so important. As Ries and Trout claim in their classic book Positioning, being first to the market with a new idea is best way to minimize the competition.

A question for you. How do people review books (such as Executive Summaries) and condense them down to 30 minutes of reading that hit the main and most important points ... and avoid getting into trouble. Do you need the publisher's or author's permission to do this?

Thank you Chip. I signed up for your "class notes" and I get the feeling I am going to learn a lot.

Robert Campbell




Real Estate Timing for Maximum Profits: A Proven System.