Jason,
You left off important portions of Don's post:
Quote:
1) I phoned 7 Pizza delivery restaurants and got their "FAX" number
2) I sent the 7 "owners" the following Fax;
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First Don calls the companies and is given their fax number and looking at point #2 is told who the owners are. This is how he is able to send the fax directly to the owner.
Quote:
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got their permission to send a Fax of a Sample Stand and....whala....FOUR decided to participate....right there....on the phone. All I had to do was Fax them a Sample of THEIR Ad along with an Invoice.
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Seeing that Don called first and was given their fax number by either owner or employee, and then got their permission again before sending yet another fax, he is then compliant with federal and state regulations.
Had he just sent them a fax out of the blue, without calling first, then yes, he would be in violation.
Which Sowpub members should note Don's method is the correct way to send faxes, when soliciting ones' business.
Woody Quiñones
ImpactYourArea.com