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Old January 27, 2007, 10:59 PM
shudek
 
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Default Testimonials and Call to Action

Hi Jason,

I think you are offering a terrific service. But, what makes you different than anyone else offering the same (or similar) service? What's your USP (unique selling proposition)?

Testimonials are essential - to give credibility to your claims, from real customers. Also, a call to action - call us, email us, visit us, etc. - is mandatory. If you don't ask for the sale, they won't give it to you.

Hope that helps.

Steve
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