Re: Newspaper article about "The Promotional Guy". Need advice.
Thanks Woody for asking.
Two Ideas:
1. Send a mini-kit to other media in your region with your biosheet, a pitch - and the cutting of this article as a sample.
2. Rent a mailing list of local business owners. Send them one of your pens or calendars or some other sample along with this article - and a letter that introduces you as the local promotional go-to guy.
Then follow up.
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