I've started a new Squidoo Lens to expose the Rich Jerk's sexist, homophobic advertising and to spur others to take action to oppose this decay in ethical standards:

The Rich Jerk's Sexist, Homophobic Advertising
http://www.squidoo.com/rich-jerk-sex...ic-advertising

Also see Jennifer Knox's Lens:

Internet Marketing and Women: Concerns About "Rich Jerk" Marketing
http://www.squidoo.com/marketingandwomen/

I note in my Lens that Sandi was the first marketer to speak out on this issue as far as I can tell. Bravo!

All the Best,

Mark