Bea,

One idea that looks promising to me is a take an existing city Blockwatch newsletter and to spruce it up and turn it into an advertising supported Blockwatch & Home Safety newsletter.

The main advantages that I see are:

1) Existing distribution - most every neighborhood in my city has a blockwatch captain that goes door-to-door, and in some cases corner store-to-store to drop 'em off. And have for quite awhile.

2) Ugly design - every issue is obviously done as cheaply as possible, and I think if you can cut through the bureaucracy, cities should look favorably upon the idea of distributing one that more people will read and benefit from.

3) Ad prospects - when you get into home safety there is an endless amount of helpful to life-saving products and topics to present.

I put this one on hold but am gonna take another shot at it.

Cheers,

Rod