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Old November 11, 2007, 11:02 PM
Dien Rice Dien Rice is offline
Onwards and upwards!
 
Join Date: Aug 2006
Posts: 3,458
Default Selling a product... BEFORE it exists!

Quote:
Originally Posted by Duane Adolph View Post
Phil Thanks for the link to this story. FASCINATING!

I had never heard of this guy before. He's brilliant. I like this quote about his first company he started fresh out of college...

Excerpt:

"The new company that Jones and Carr launched, Boston Technologies, pitched the Baby Bells a product that promised to handle 20 times the call volume of their existing systems, guaranteed 99.998% reliability, and would be delivered in three months at roughly the same cost. Bell Atlantic took them up on the offer. There was just one problem: Their product didn't exist. "Not yet," as Jones likes to say.

"You have to be completely nuts to be as young as we were and say, 'We're going to make a major change to the public telecom system,'" recalls Carr, 47, by phone from Mozambique, where he's making philanthropic investments. "I give Scott a lot of credit for bravery." Jones barely left the office for three months, sleeping under his desk - when he slept at all. But he delivered. In 1998, with revenues up to $105 million, Boston Technologies merged with Comverse and took its name."


How often have we seen businessmen selling something which doesn't exist yet?? Then making a fortune on it.

Thanks Phil my minds a blazin' with ideas from this one.

Thanks Phil - I agree with Duane, it was fascinating!

And thanks too Duane for highlighting that - that little detail passed my notice. But I agree, it's very important!

You CAN sell a product BEFORE it exists. Why is that important?

Because it means you can start making money without much capital!

Many people say - "Oh, if only I had a little money - man, I'd use that to get rich!" But - there are people who manage to get started with little capital. (I just wrote a "SeedZine" issue on this, for those who are signed up to it.)

Thanks again Duane...

Cheers,

Dien
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