Jim:
Seemingly, within Paul's response is yet another question that is foundational to all list building. How does one build that bridge of trust so necessary to maintaining and keeping a loyal subscriber base?
My own experiences have shown that a picture of the "net-prenuer", and or his family, make a big difference for me in creating an affinity with someone I've never met. Perhaps there are other methods that could be discussed.
The step by step method is a needed commodity but to extrapolate that idea, perhaps you could give links to where "each step" could be best conducted and completed. So that each step builds upon and toward the next, giving me an attainable goal to reach and achieve.
I've been on the net almost 10 years and still feel confused by much of what is at my beck and call.
Perhaps your book could be sold in two stages so that those struggling with their finances could start with being a beginner and graduate to the more complex stages of entrepreneurial expertise.
Something that would be very helpful would be to have information about a program that you have sold yourself and could vouch for, so one could start out with a “guaranteed feeling”! A “feeling” that if they were to put the effort into this method that there would be a return on the investment. Most of “us” put MANY dollars into programs that are complicated at best and impossible at worst. Many of “us” would like to have someone show us the ropes for the beginner so that we could graduate to the more advance stages of success.
Success is not always measured in dollar signs, for many it is measured in the achievement of goals and then the dollars signs come as a natural result of learning that the achievement of goals is actually possible. When you bridge the gap for the multitudes that help them / us see that the “hope” you are selling is actually possible for “even me” then your product will have tangible viability.
Hope these gleaned pieces of information help.
Respectfully
Reeder Lyons
[email protected]
PS I am one of your subscribers and would like to see your new book.