Gary Halbert's latest newsletter (see below on this board) reminds me of something I came across which is the best dressdown I have ever seen of people who are in the habit of promoting each other's work publicly just because they are friends and not necessarily out of genuine endorsement of the contents.

Go to the Amazon.com page for Persuasive Online Copywriting: How to Take Your Words to the Bank by Bryan Eisenberg and scroll down the page to Susanna Hutcheson's reader review headed "Helpful --- But Don't Expect Results." This totally convinced me not to buy the book.

I think you'll see some similarities with what Gary Halbert did, but in a more civilized and logical presentation.

Marcia Yudkin




No smackdowns at all in this new mentoring program