Hi Joe,

A few Quick ideas...

Some Good reading...

Resources and tools to Use...

Just Focus and Target things towards your own Niche Biz marketplaces...

Web 2.0 marketing. Some food for thought. And your OPINIONS are highly encouraged...
http://www.sowpub.com/forum/showthread.php?p=14180

Seven Strategies for Marketing in a Web 2.0 World
http://www.infotoday.com/mls/mar07/Fichter.shtml

http://www.jackhumphrey.com/fridaytrafficreport/
http://www.authorityblackbook.com/

http://www.go2web20.net/
http://web2.econsultant.com/
http://www.web2journal.com/
http://mashable.com/
http://www.techcrunch.com/archives/
http://www.youtube.com/watch?v=6gmP4nk0EOE&eurl=

Reading through the Ystoreblog/Archives...
http://ystoreblog.com/blog/
http://www.yourstoreforums.com/

And Googling Yahoo related keywords will give you Lots more Good ideas...

yahoo store,yahoo stores,yahoo store help,yahoo store blog,yahoo store editor,yahoo store forums,yahoo storefronts,yahoo store profits,yahoo store developer network,yahoo store rating,yahoo store dreamweaver...

Phil