Michael,

Social networking, pre-internet days was no different...

People of like interests... All sorts of possibilities...

Just a Humongus phenonimum these days...

What's interesting about Facebook...

Just as a Quick example...

Locally you can get together a group of people who Love dogs, or Anything, Any issue for that matter...

Tie them in online... Get them to come out to a Local event... And Surprisingly they Do...

Bingo! Dog bakery sampling & promotions etc. etc... And you know what can Happen from there if you apply some Smart Marketing!

Imagine if you get real Creative with some Hot Trends and a few other things... Girls... Guys etc. etc...

Almost Everything you want to know about Facebook but were Afraid to ask...

Lots of Facebook ebooks out there... But why not Create your own series of Facebook Hotsheets...

http://www.doshdosh.com/facebook-marketing-resources/
http://www.insidefacebook.com/
http://facereviews.com/2007/12/30/13...8-predictions/
http://mashable.com/category/facebook/
http://mashable.com/2007/07/31/facebook-powertools-1/

Phil