Try to watch a Yahoo News video online, and you're likely to run into this...

"Your video will begin after a word from our sponsors." (aka: an intrusive COMMERCIAL)

This will (by NECESSITY) increase to the point where (I predict) your entire websurfing experience will be *interrupted* (every 1/2 hour or 15-minutes?) by UNavoidable commercials (like on TV). Actually if/WHEN such intrusive commercials are in place on the web, they will be MORE effective than TV ads, because they must be 'experienced' in a straight line (time-wise), and CANNOT be 'skipped past,' as with a DVR!!

Adding intrusive, unavoidable commercials to the websurfing experience is a natural progression (because the money comes from intrusive ads (they produce more transactions) -- and without money, nothing happens).

Again, the intended audience(s) cannot be *permitted* to avoid the ads (if capitalism is to survive).

-- TW