Imagine your job was to market a particular area for tourism. One thing about this area is, it used to have Vikings!
How would you promote it?
A lot of ideas come to mind... Viking memorabilia. Viking helmets. Maybe a Viking performance...
What you might not think of is, to get tourists to...
...SMELL LIKE A VIKING!
So, what did a Viking smell like?
Apparently, it's a mixture of sweat, mud, blood, mead (a medieval alcoholic drink), animal meat, and other nostalgic aromas...
How do you smell like a Viking?
All you need is a handy spray-can of "Norse Power" deodorant!
The promotion is by the York tourist board.
More info here...
http://www.aromaco.co.uk/blog/thegreatsmellofbrute/
http://www.telegraph.co.uk/travel/de...deodorant.html
Best wishes!
Dien