Quote:
Originally Posted by Dien Rice
Many years ago, Gordon Alexander wrote the report "Remote Influence"... We both sold it together, as a joint venture...
We found it resulted in a shocking experience!
We started selling the report at $12... With a full money back guarantee.
Of course, we got some people who said it wasn't for them, and wanted the refund (which we gave).
Then, we bumped up the price, I think to around $22 or so. Interestingly, while the volume of sales were lower, the profits were higher... And people asking their money back reduced too!
Finally, Gordon said - why don't we try to sell it at $49?
So we did...
Profits went up again...
But the shocking thing was, at the higher price - virtually nobody wanted their money back!
Why did this happen?
I think, when you have a higher priced product, you also get a different "class" of customer...
Some people are going to ask for a refund, no matter whether they liked the product or not. (They just wanted the product for free in the first place.) However, it seems that as the price goes up, these "freebie-seeking" customers stop buying... (Which is actually good, since they're not profitable customers to have anyway.)
It's a good experience to keep in mind!
Best wishes,
Dien
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The Original Remote Hypnosis had to be redacted like an FBI file on Trump, it contained that much secret info.
Remote Influence, needs updated, broken down and is probably at least 5 products today.
AND, now, today, I have only have one, looking for a min of one million, something in the Panic Room or DEJAVU range would work.
Any Hollywood types out there?
GordonJ
PS. I don't know the answer but, what do you think is the highest amount of money paid for the fewest words written (not memorbilia or ephemera) ??
Maybe a speech writer or business idea?? Great concept, fewer words-more moolah!