I have started an online web design school (http://www.thewebdesignschool.com) and I thought I had my market under control but I seem to be out in left field a bit and was wanting to get some more opinions.
The school teaches all of the skills needed to become a successful freelance web designer. My target audience is 18-30 year olds who have possibly been in their current job for awhile now and realize that it isn't what they dreamed of and are looking for a career change.
Can anyone give me some ideas on how to market to a group such as this?
So far I am looking at writing articles for ezines, posting messages in message boards on topics such as Career Change, Midlife Career Change, Distance Learning, Entrepreneurs.
I work from home myself and don't have a huge marketing budget so I am trying to keep costs to a minimum.
Thanks for any help...
Chad Hardy
The Web Design School
http://www.thewebdesignschool.com
The Web Design School