So, after 60 years, what is JOB ONE, or first thing about business?
Be it a food truck, restaurant, cement business, or any other thing money making...what I would ask ANYONE wanting to start out with a business or money making venture is:
WHO is your customer?
I would spend a lot of time identifying my Customer, Client or Consumer. I want to know as much as I can know about them.
ONLY after making a very deep dive into my Avatar, would I then begin to BACKWARD chain from the exchange of money, to what comes before that, and before that, and before that...and then I would have a BUSINESS PLAN to work with and know exactly what I needed to do.
Too many make their businesses more complicated than need be.
What is your Minimum Viable Product and WHO is going to buy it; where, when and how?
But no matter what, online or off, I would want to start with the person or entity which is going to put THEIR MONEY into MY Hands.
Let's call that Square One of marketing, shall we.
Gordon
|