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Old November 9, 2001, 09:42 PM
John David Bradshaw
 
Posts: n/a
Default Re: How to get higher prices when you're selling with online auctions....

> Online auctions are a great way to make
> money.... All you need is something to sell!

Actually, you need something to sell in any business...it's just that online auctions are a venue that provide the tools to facilitate the transaction: the webpage ad, or listing, the bidding mechanism, the buyer/seller communication forum, testimonials (feedback), and payment procedures.

The auction service provides all the "busy" stuff...you just provide the "something to sell".

> Now, once you've got the basics underway,
> how do you get higher prices for your stuff?

> The Photographic Effect. When an auction
> has an accompanying descriptive photograph,
> the final bid price is an average of 11.3%
> higher than similar items without pictures.

I very rarely even look at a listing if it doesn't have a picture. I'm surprised the percentage wasn't higher than 11.3%.

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That was a very interesting article. Thank you for pointing it out, Dien.

JDB


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