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Old December 3, 2001, 02:16 AM
John Havers
 
Posts: n/a
Default Re: The "Secret" to Popeil's early success

I was reading your story with interest until I got to the part about the Teeny Bopper.

I have often wondered if your stories were true. But now I have doubts.

The Teeny Bopper story is almost word for word how Joe Sugarman described it in his 1976 book SuccessForces. He tells about how he found the Teeny Bopper paddles and worked out the deal. It was originally called the Twist'n Pop and he renamed it the Teeny Bopperr. He got the paddles from Frank Camp who had a 50,000 square foot warehouse filled from floor to ceiling with Twist'n Pop's he couldn't get rid of. He also tells about how he started the Great Teeny Bopper Society club and how he got the Community Discount stores to do a live event to sell the Teeny Boppers. Disaster struck when a tornado hit the Chicago area and the event was canceled and the entire promotion lost momentum. Your story is too close to Joe Sugarman's to be coincidence. I have a copy of the book on my desk open to chapter 6 which tells the whole story.

So who is telling the truth and who is making it up?