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Old December 3, 2001, 02:42 AM
Don Alm
 
Posts: n/a
Default Re: The "Secret" to Popeil's early success

> I was reading your story with interest until
> I got to the part about the Teeny Bopper.

> I have often wondered if your stories were
> true. But now I have doubts.

> The Teeny Bopper story is almost word for
> word how Joe Sugarman described it in his
> 1976 book SuccessForces. He tells about how
> he found the Teeny Bopper paddles and worked
> out the deal. It was originally called the
> Twist'n Pop and he renamed it the Teeny
> Bopperr. He got the paddles from Frank Camp
> who had a 50,000 square foot warehouse
> filled from floor to ceiling with Twist'n
> Pop's he couldn't get rid of. He also tells
> about how he started the Great Teeny Bopper
> Society club and how he got the Community
> Discount stores to do a live event to sell
> the Teeny Boppers. Disaster struck when a
I came across these things in 1978 AFTER Sugarman cancelled out. Camp STILL had a bunch left when Sugarman dropped out! We ran some commercials and sold them thru Walgreen's Drug Stores.

Don Alm

> tornado hit the Chicago area and the event
> was canceled and the entire promotion lost
> momentum. Your story is too close to Joe
> Sugarman's to be coincidence. I have a copy
> of the book on my desk open to chapter 6
> which tells the whole story.

> So who is telling the truth and who is
> making it up?