Leave it to the Aussie's to redefine Selling...
This is a book every sales rep (especially Network Marketer's)
could benefit from.
It is published in Australia by
http://www.hardiegrant.com.au
WOMBAT Selling: How to sell by word of mouth
By Michael Hewitt-Gleeson
For decades salespeople have been urged by their managers to close the sale. Yet this 'old sell' strategy, which has its roots in 1950s America, has done more damage to the selling profession, not to mention company profits, than anything else. To really succeed in selling you need to be good at creating WOMBATs. A WOMBAT is a satisfied customer who replicates another satisfied customer. (WOMBAT=Word of Mouth Buy and Tell.) WOMBAT Selling debunks the age-old myth that the salesperson closes the sale and instead provides a superior sales and marketing startegy that is based on lateral thinking. It is a customer-focused alternative that delivers proven results. Logical, scientific and easy to follow, WOMBAT Selling will empower your sales force, reward your customers and increase your profitability.
I predict this book will help save many sales careers!
Cheers,
Steve Shulenski
How To Start a Pet Photography Business For Fun and Profit!