This is from Laura Ries' blog... Apparently it's a gas station (or "petrol station" for the Brits, Aussies, and Kiwis here)...
Hmmm... No comment on the name needed!
On the other hand, it could get people talking!
The actual blog entry is here!
http://ries.typepad.com/ries_blog/20...names_tha.html
Cheers
Dien