Hi All,
I came across this article on SCI and how they
are testing email marketing. It is interesting
to see how the big boys are approaching this.

You can find the article at:
http://researchcenter.zdnet.com/data/detail?id=1006184357_575&type=RES&x=278517539

You have to register to see the whole story, but it's free.

Les


Email & SCI article