Well said Mike, you have hit the nail on the
head, and this is the message that many of the
guru's Hugh dismisses are delivering. Many of
the tips on developing successful businesses don't
just say "do what you love to do" they say align
your commerce with your passion - that's a true
win-win.

Surely anyone who has successfully built their own
business understands that it is NOT easy, there
is an incredible amount of effort, persistence,
learning and sweat that has to go into building
long-term success. How can you possibly stay
motivated if you are not passionate about the
area you are working in? Granted there are a
small number of very successful individuals that
are simply motivated/passionate about the game
of selling - the thrill of closing another sale (Donald Trump?). But there are MANY others who
turn their passion into commercially viable
enterprises (ie. Bill Gates as an excellent
example)

To many people are out looking for a program, solution or system that will quickly make them
rich, without ever understanding what it will
be like to WORK that program day and night for
6-12 months to get it off the ground.

Aligning your commerce with your interests is
important - but you have to have the end in mind
first.

Jeff

> Here's my theory.

> Find your passion, then find a way to create
> a product about your passion.

> Of the people we know that are really,
> really good at something, but would never
> think of doing it for money, these people
> were born to have a job.

> People like us usually see a way to make
> money with just about any product, service,
> or hobby.

> On the internet I think pursuing your
> passion is extremely important because it is
> so much easier to create content about
> something that you are passionate about. If
> you create valid content on any given
> subject, the traffic generation factor
> becomes automatic.

> Then all you have to do is find a way make
> money at it.

> Some people are cut out to hustle a buck and
> others aren't. Like the guy that took the
> sales job so he could play more golf. A good
> sales rep will do both, and still make a lot
> of money.




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