Hi Mike!

> Find your passion, then find a way to create
> a product about your passion.

Good advice. Nothing wrong with it. Short and to the point.

Unfortunately, like the Success Formulas from some of the most well known success gurus (linked to on the page below), people have a great deal of trouble with it.

What could 'sound' easier than writing about something you are very interested in?

The thing is... your interest is in the thing (whatever it is) and NOT writing.

As you pointed out... Passion does not mean success.

And let me add... you do not need to be passionate about a thing to succeed at it.

There's a story... I believe it's in one of Stanley's books... about a pig farmer millionaire who HATED pigs but did it because he knew how to run a business and there was money in it.

His REWARD enabled him to 'love' his business.

For those who do find it hard to get going... or are maybe looking for a way to motivate themselves to write about their interest... or want to make sure they can stick with their goals until the end... and do it whether or not they have this mysterious 'passion'... The Success Report might be able to help you. (the link is below)

Michael Ross


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