Quote:
Originally Posted by Millard Grubb
THANK YOU for giving me a wonderful idea !
I was a professional entertainer for many years. I often used magic tricks to make points. I can see it now:
Magic For Teachers
Also Magic For First Grade Teachers, Magic For High School Teachers, etc.
How about Magic For Sales People. Using Magic To Make Sales.
You get the idea.
I am going to look into this a bit further.
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Hi Millard,
Yes, this will be in my plans going forward!
By the way, another example I thought of is the "Chicken Soup for the Soul" series of books...
"Chicken Soup for the Soul" was a hit in 1993. So they rolled out with "A 2nd Helping of Chicken Soup for the Soul"... Then "A 3rd Serving of Chicken Soup for the Soul."
After reaching book #6, they stopped numbering them, and went to "A Chicken Soup for the Soul Christmas," "Chicken Soup for the Adopted Soul," "Chicken Soup for the African American Soul," and so on...
There are now (I've read),
at least 276 "Chicken Soup for the Soul" books!
Here's another list of them...
The most recent one I've found is "Chicken Soup for the Soul: Age Is Just a Number" (published on Nov. 30, 2020).
I think the best approach is to use this to build a brand... The idea is if people like one, they'll probably like more... Which are similar, yet also different...
Best wishes!
Dien