View Single Post
  #4  
Old September 18, 2011, 06:00 AM
-TW
 
Posts: n/a
Default Re: Is anyone here currently doing direct mail?

Hi WQ...

Question about the typeface you used on the letter (unless it's just my viewer). The lower case "i" seems to be not tall enough, and the lower case "w" + "v" seems to not reach/touch the line at the bottom (they float above it). Overall, this makes the letter very hard to read (flow). The eye keeps "saying," HUH?!?, every so often (visually).

Also, maybe I'm not the right audience for this (my socio-economic status), but I'm really not quite sure what a "cleaning audit" is.

Also, would you let me write a "challenger" to your control? Just for kicks.

PM me.

-- TW
Reply With Quote