Quote:
Originally Posted by GordonJ
Tips Booklets/Paulette Ensign.
little 16 page booklet
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Thanks for reminding me of Paulette...a name that I had not heard mentioned in a long time.....and the little 16 page booklet...I think I still have that template on a 3½" floppy somewhere in my archives.
I ran with a little 16 page booklet as an advertising medium way back when...15 business card sized ads in the booklet...each ad sold at $125 back then. Had print runs of 5000 and were distributed through coffee shops, doctors offices, small restaurants, etc. Later expanded it to a 16 page booklet as per Paulette of 4¼ x 6 for ads and crossword puzzles (ads were $200)....and then used same booklet size but with more pages as directories with ads sold and dollars for each listing.